Kegan Fisher, together with her husband, co-founded the Frank Darling brand to revolutionize the fine jewelry industry. One fine piece of copy from the brand’s website reads, “The hardest thing on Earth is now a little easier. We’ll be frank, darling. The diamond industry benefits from confused customers.”

Lucy Goff is the founder of LYMA, the buzzy London-based brand providing 'the world’s most powerful skin longevity system.’ A LYMA Laser runs you $2,700, and the LYMA Laser Pro sets you back $6,000: a significant investment, and a challenging brand positioning to defend in a highly opaque industry.

Michael Browning Jr. is the Founder and CEO of Unleashed Brands, the parent company of youth enrichment franchises that serve millions of families annually across 1,400 locations, including Urban Air Adventure Park, The Little Gym, Snapology, Premier Martial Arts, Class 101, XP League, and Water Wings.

Katerina Schneider, founder and CEO of Ritual, has redefined the supplement industry through transparent science and sourcing.

Jake Danehy runs the apparel brand Fair Harbor, which has repurposed nearly 40 million plastic bottles into best-selling apparel. He started the company in college with his sister and scaled it into a multi-million-dollar values-led brand.

Yousuf Ahmed made his way from the music industry via Goldman Sachs to upcycling leftover oats (a byproduct of making oat milk) into what he describes as plant-based and protein-packed upcycled crunch puffs that taste like summer camp and save the world.

5 years ago, Jen Pelka was the founder and CEO of The Riddler, a beloved champagne bar located in San Francisco and NYC, where she offered hundreds of champagnes to a clientele of mainly badass women, quite similar to the team who served them. Then the pandemic hit, and fast-forward to today, where Jen is the Co-founder and CEO of Une Femme, the fastest-growing sparkling wine brand in the US.

Brian Sheng is the CEO and Co-Founder of Aquaria, a tech startup that literally makes water out of thin air. The company supplies premium drinking water for homes, businesses, and outdoor spaces and backup water generators that are completely independent of plumbing infrastructure. The brand was named one of TIME magazine’s best inventions of 2024 and has secured 102M in funding for large-scale Aquaria Air Water Infrastructure projects.

Ben Christensen founded Cambium, a company that is building better supply chains, starting with wood, to make it possible to source every material in a regenerative way. This approach creates local jobs and is done just as efficiently, if not more efficiently, than it is today. And Ben and his team put storytelling at the core of their business, so not-surprisingly, their brand design and messaging stand out in an industry that is not known for getting either right.

Before starting chocolate brand Spring & Mulberry, Kathryn Shah was a brand strategy consultant who served as the Vice President of Global Marketing at Pantone and the Brand Manager for Veuve Clicquot Champagne, two brands 99% of us love and look up to.

Jeni Britton, known for Jeni's Ice Creams, which she started at age 22 and now sells in 80 scoop shops and 12,500 retailers with an annual revenue north of 125 million is back on the show to talk about her new brand, the next-generation fiber company Floura.

Till Janczukowicz founded Hello Genius, a new mentorship brand that kicks off its first program titled 'Spend a month with John Malkovich.'

Ilay Karateke is on a mission to bring Labneh to kitchens around the United States, or maybe this is more of a sprint than a mission because her brand, BEZI, is moving fast.

Together with his brother, Ben Checketts co-founded Rhone, an athleisure wear brand inspired by the quality of Lululemon and the urge to craft a stand-out label for men.

Matt McLean ventured into the organic juice business 25 years ago with one goal: to fuel families with uncompromised nutrition. Today, Uncle Matt’s Organic produces the #1 bestselling organic orange juice nationwide. Matt is hustling the same way he did 25 years ago with new product launches and market expansions happening as we speak.

Aleksandra Medina and Katrin Kaurov co-founded Frich (which stands for 'F***ing rich'), a financial literacy app for Gen Z that breaks the money taboo and makes it a social topic.

Episode 109 brings us Rockwell Shah, the CEO, and N.B. Patil, the Co-Founder & CTO of Ozlo, an innovation startup in the sleep technology space. All three of Ozlo’s Co-Founders are former Bose veterans and they acquired and licensed assets from Bose to resurrect the discontinued but beloved Sleepbuds.

Joan Nguyen is the Co-Founder and CEO of bumo, a brand that provides outstanding on-demand childcare for families and employers. Bumo considers itself in the business of 'parent care' and today you can learn all about the TLC she and her Co-Founder put into crafting the bumo brand very hands-on, strategic, and filled with raw authenticity.

Bennett Maxwell is the Founder and Chairman of Dirty Dough, one of the fastest-growing restaurant concepts in the US with 70 locations and another couple hundred in development.

Michelle Penczak was my assistant for 3 years. Today she runs a 400-people strong brand employing military spouses that made #297 on the Inc 5000 last year.