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Generation EB
Generation EB
9 episodes
6 days ago
Ciao and welcome Generation EB! Let's keep it real – go ahead, make yourself a cappuccino, put on those noise-canceling headphones, and get ready for some honest chats about the ins and outs of Employer Branding. We're not big on formal structures, but we're all about sharing our day-to-day experiences in the world of EB. We'll spill the beans on what we do, who we work with, and why we're so darn invested in it. So, come on in and join us at Gen EB. Grab a seat and let's dive into this journey together!
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Marketing
Business
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All content for Generation EB is the property of Generation EB and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Ciao and welcome Generation EB! Let's keep it real – go ahead, make yourself a cappuccino, put on those noise-canceling headphones, and get ready for some honest chats about the ins and outs of Employer Branding. We're not big on formal structures, but we're all about sharing our day-to-day experiences in the world of EB. We'll spill the beans on what we do, who we work with, and why we're so darn invested in it. So, come on in and join us at Gen EB. Grab a seat and let's dive into this journey together!
Show more...
Marketing
Business
Episodes (9/9)
Generation EB
Has Sofia stopped believing in Employer Branding?

Guess who's back from summer break! Sofia's armed with her fiery rants, and Martin's cool-as-ever vibe is here to balance it out - perfect duo! This week, they're diving headfirst into the wild world of employer branding and predicting what the next decade has in store. Buckle up for the ride.


Enjoy!

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1 year ago
36 minutes 26 seconds

Generation EB
The reason we went MIA

We’re back! Did you miss us? Because we sure missed you!

In this episode, we finally get together behind the microphones to share what’s been happening and what’s coming up. Enjoy this recap episode, and don’t forget to send your questions for our next Q&A. Ciao!

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1 year ago
40 minutes 28 seconds

Generation EB
From Zero to Hero: The Employee Advocacy Era

In this week's episode, we cover everything from appendix surgery to how to set up an Employee Advocacy program. Things are out of order as Sofia is now a tea-drinker but we did our best to make it work. Also, we mention our upcoming AMA episode, send your questions to us via Linkedin (Martin & Sofia) or send good ol' email to generationebpodcast@gmail.com.

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1 year ago
45 minutes 2 seconds

Generation EB
How to nail your career page in 2024

2024 is here, and we're starting the year off by diving into career pages 👀

How should you tackle them in 2024? What's the ideal application process going to look like? And what's the future holding for career pages? Loads of questions to get through, but we've got most of them covered! 

Feel free to reach out to us on LinkedIn if you have any questions or feedback 🫶


⁠⁠Martin⁠⁠ & ⁠⁠Sofia⁠⁠

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1 year ago
48 minutes 24 seconds

Generation EB
Employer Branding Metrics and Goals: Are you ready for 2024?

The last episode of Generation EB for 2023, and of course, we chose to focus on what’s on hold for 2024. It's time to set your goals for 2024 - be concrete, specific, and measurable. But Sofia and Martin, HOW do I measure my employer branding efforts? Tune in, and we'll tell you! As always, don't forget to rate the podcast and connect with us on LinkedIn!

⁠Martin⁠ & ⁠Sofia⁠

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1 year ago
35 minutes 32 seconds

Generation EB
What if TA didn’t have 200 different hats?

This week, we may be scattered as usual, but our focus is on Teamtailor, recruitment experiences, and crafting the ideal content for Employer Branding. As always, don't forget to rate the podcast and connect with us on LinkedIn!

Martin & Sofia

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1 year ago
46 minutes 5 seconds

Generation EB
Casual Wednesday: Trickle, Spotify, and Julia Eklöf

Casual Wednesday with yours truly. Today we are talking about 2 different companies (Trickle and Spotify) and their employer branding content. But most importantly, Sofia talks about Julia Eklöf and her TikTok account. Also, don't forget to give this podcast a rating if you like it. Enjoy!


Come hang out with us TikTok: ⁠generationeb⁠ or connect with us on LinkedIn, ⁠Martin⁠ and ⁠Sofia⁠.

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2 years ago
48 minutes 53 seconds

Generation EB
Here we go!

"I’m new to Employer Branding - where do I start?”

This intro is a doozy, huh? We're not ones to beat around the bush. We're diving headfirst into the world of Employer Branding and throwing in some real-life examples to sweeten the deal.

Oh, and in case you're wondering who's rambling on behind these mics, we'll give you the lowdown on us – just a couple of regular folks with a podcasting addiction.

Speaking of fun, we all love audio, right? But you know what's even cooler? Mixing audio with video! So, don't forget to hit that little star on this platform and come hang out with us TikTok: generationeb or connect with us on LinkedIn, Martin and Sofia.

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2 years ago
37 minutes 25 seconds

Generation EB
If Apple called and offer you a job, would you take it?

Welcome back!
In this episode, we cover a bunch of things. Again, we’re just two people talking so sometimes we get a little off track. Anyhow! We talk about what EB means to us, storytelling, users/customers and candidates, some top-of-mind content ideas, and experimenting within EB. Enjoy!

Oh btw, we all love audio, right? But you know what's even cooler? Mixing audio with video! So, don't forget to hit that little star on this platform and come hang out with us at TikTok: generationeb or connect with us on LinkedIn, Martin, and Sofia.

Show more...
2 years ago
43 minutes 12 seconds

Generation EB
Ciao and welcome Generation EB! Let's keep it real – go ahead, make yourself a cappuccino, put on those noise-canceling headphones, and get ready for some honest chats about the ins and outs of Employer Branding. We're not big on formal structures, but we're all about sharing our day-to-day experiences in the world of EB. We'll spill the beans on what we do, who we work with, and why we're so darn invested in it. So, come on in and join us at Gen EB. Grab a seat and let's dive into this journey together!