Leah Jarrett, couple and newborn photographer from Saskatchewan, joins Logan in this episode to discuss boundaries with customers. We often hear about the need for boundaries in our personal life, listen in and enjoy this tip filled episode about the need for boundaries in business in order to have better relationships with our clients. Leah shares a few tough situations we can find ourselves in and offers helpful ways to handle them with professional grace. Show Links:https://www...

Today Kirstie, a Dallas-based educator and equine photographer joins us and shares how she developed her marketing model and strategy, combining both methods in a unique hybrid to fit her lifestyle and personality. Listeners can expect to hear valuable information about marketing, customer retention and pricing in a clear, applicable, and relatable way with this engaging episode.Show Links:https://kirstiemarie.com https://www.kmplearn.com Show Takeaways: Be clear on the ty...

Today I’m talking to Tatiana Kiseleva, a wedding photographer based out of Long Island City, New York. We discuss how being an introverted photographer and how accepting her introversion as a strength has changed the way that she runs her photography sessions. We also discuss how being an extrovert, introvert, or ambivert will require a new perspective on how to use your personality to shape your client experience and sessions. Show Links:Facebook https://www.facebook.com/tatianakphotoIn...

Finding ways to differentiate yourself from other photographers can be tricky. Stefanie Cole, a Connecticut family photographer, shares how she started a client wardrobe and the pros and cons to having one. We also discuss how her pricing has changed due to her large wardrobe and how she’s optimized her website to help showcase the wardrobe closet for client sessions with less work for her. Show Takeaways: Learn how Stephanie shifted away from the industry norm to make h...

Today our guest is Natasha Coyle, a wedding photographer and educator based out of Charleston, South Carolina. She shares her approach to using Instagram Reels and Tik Tok to market and grow her photography business, assist her in coaching photographers, and convert more followers into paying clients. Natasha started her photography business at age 34 and had to learn business and photography. She tripled her social media following in only a few months using short-form video. Show Takea...

Today, I'm talking to Mike Glatzer, a portrait photographer who helps creatives and brands tell their story. Mike joins us to discuss why it’s okay to keep your full-time job and do photography part-time. A full-time biomedical engineer and part-time photographer, he doesn't have any desire to quit his full-time job. (Yes, you read that correctly.)He shares how having a full-time job has affected his pricing as well as the things you may need to consider before going full-time. We also ...

Photographs have the ability to tell stories, and our guests today, Kirsten Lewis and Tyler Wirken, have got their photography storytelling techniques down to a fine (or not-so-fine) art. The special bond between these two blossomed out of a mentorship program, and has changed their lives for the better, both personally and professionally. Tyler and Kirsten open up about the clarity that has come with age, why less is more when it comes to storytelling through photos, and the benefits of reli...

From a part-time hobbyist landscape photographer to a full-time professional wedding photographer, our guest on today’s show has a lot of valuable knowledge to share around transitioning, holding onto your passion, and finding your ideal clients. Ara has two branches of her wedding photography business; one which focuses on more traditional weddings and another which feeds her adventurous, outdoorsy spirit. In this episode you will hear about the importance of taking in all the feedback you r...

Today’s episode is about mistakes the mistakes all photographers are prone to make—and how to avoid them! We speak with Vanessa Renae about the start of her wedding photography business, her work as an educator, and the lessons she’s learned along the way. Our host, Logan Fahey, chimes in with some of her own early missteps.Listeners can expect teachable moments and relatable anecdotes that they can apply in their own lives and careers. You’ll hear practical advice about creating an actionabl...

Making the switch to studio photography can seem daunting after working with the ease and beauty of natural lighting, but as Jessica explains in today's conversation, it might not be as hard as you think. Jessica decided to dive into her passion for photography full-time after she became a mother, and she left her job as a school teacher and started humbly in a spare bedroom at home. When she made the big step to get a studio space and move into the world of studio shooting, Jessica was pleas...

In today’s social media landscape, authenticity is one of the most important elements when creating an online presence for your business. Our guest today excels at this and is here to share some of her many insights on the topic. During our conversation with Neyssa Lee, we speak about how growing up in foster care and being adopted impacted her passion for photography, and how she came to run her own business photographing moms with their newborn babies and children. She speaks openly and hon...

Being featured as a photographer on the first page of Google is no easy feat, but Valerie Clark knows how to do it! Born out of the need to move around a lot because of her husband's job, Valerie became a self-taught SEO expert, and she joins us on the show today to share some of her top tips. We discuss the keywords you should be using, the free resources provided by Google which will help with your SEO, the importance of having a blog, and why you need to be planning your SEO a few months a...

You can be the most flexible, adaptable, and spontaneous when you are starting with a plan. Uncertainty isn’t specific to a pandemic. Uncertainty is the environment that everyone is operating in, and believe it or not, you can be more flexible when you are starting with a plan, rather than just free-wheeling it and operating with no plan. Today’s guest is Katie Wussow, a business coach, and finance teacher who teaches early-stage creative entrepreneurs the foundational financial and business ...

Think back to when you were a senior in high school, or even where you find yourself today. What could be more amazing than a group of women connected by great memories and friendships? Having a community of girls who are going through the same thing as you are at the same time is so powerful! Welcome back to another episode of Find Your Focus. Today, you hear all about high school senior photography from Maddie Nichole. Maddie is a high school senior portrait photographer who has a senior pr...

So many photographers, at some point in their career, are likely to find that they are struggling to book clients. We’ve brought Michelle Harris on the show today to discuss some of the reasons that you may not be booking clients and to hear her ideas on ways that you can solve this problem. As the most expensive photographer within a 50-mile radius of her home, Michelle explains why you should never price yourself cheaply, the best way to handle phone calls with potential clients, and the im...

Today’s guest is Joe Dantone, a wedding photographer and commercial photographer. When he decided to grow his business by adding commercial photography services, he discovered that it was very different from the other genres he had experience in. In this episode, Joe shares his experience of taking the leap and exploring a new genre, explains how things like bids and contracts work with commercial photography, and goes over his tips for getting started with commercial photography, including a...

It’s one thing capturing moments on camera but preserving photographs can be a challenge in and of itself. That’s where Cathi Nelson comes in. Cathi offers white-glove services to clients that help them to preserve their most valuable photographic assets. Her company, The Photo Managers, also offers webinars, masterminds, and marketing classes to those wanting to generate income from managing photos. Kicking things off, Cathi tells us about the genesis behind her company and how she became a ...

Building confidence in your business is often not about measuring it against a set of predefined standards, but simply about revolving it around your unique superpower. Today’s guest is LaJune King, a portrait and branding photographer from Texas, and she joins us to talk about her journey toward loving herself and owning her work. LaJune talks about how she got into photography and started to see her business grow, and about the hurdles she had to get over in this phase. She shares the ...

Elopement is a sacred and special day that ought to be captured and stored forever. Yet, being an elopement photographer is vastly different from the role of a wedding photographer. Today we speak with adventure elopement photographer Megan MacPhail about her industry and its nuances. We kick off the show by finding out how Megan first got involved in the industry. After hearing about her challenges as a veterinary doctor, she tells us about her burning desire to pursue a career that would fe...

Success doesn’t mean having a fully-booked calendar or raking in huge amounts of cash every month. For senior photographer, adventure, and educator Tracy Moore, success means being able to live life on her own terms. Today we speak with Tracy about how listeners can find out what success means for them. We open our conversation by exploring Tracy’s background and how she discovered photography. From offering free sessions to hiring a business coach, she unpacks the steps that she took to...