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Empowered Agency Podcast
Kate Ahl
79 episodes
7 months ago
I’ve lived with this tension between agency owner and digital marketer for most of my agency career. Just this last year I’ve been able to identify the tension and figure out where I land. — See full show notes for all episodes at kateahl.com. Get more Agency Tips by subscribing to the weekly newsletter. — Work with me: 1-1 Consult (1-hour) Executive Coaching
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Marketing
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All content for Empowered Agency Podcast is the property of Kate Ahl and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
I’ve lived with this tension between agency owner and digital marketer for most of my agency career. Just this last year I’ve been able to identify the tension and figure out where I land. — See full show notes for all episodes at kateahl.com. Get more Agency Tips by subscribing to the weekly newsletter. — Work with me: 1-1 Consult (1-hour) Executive Coaching
Show more...
Marketing
Business
Episodes (20/79)
Empowered Agency Podcast
Digital marketer vs. Agency owner
I’ve lived with this tension between agency owner and digital marketer for most of my agency career. Just this last year I’ve been able to identify the tension and figure out where I land. — See full show notes for all episodes at kateahl.com. Get more Agency Tips by subscribing to the weekly newsletter. — Work with me: 1-1 Consult (1-hour) Executive Coaching
Show more...
1 year ago
9 minutes

Empowered Agency Podcast
How the agency has changed me
When you’re an accidental entrepreneur it’s important to look back on how something that was accidental has changed who you are and what you’ve become. I think it’s important because we often grow in ways we don’t realize, or discover gifts we didn’t know we had. If we don’t celebrate those moments we’re missing the growth journey and self-discovery. If you’re looking for an 1 hour consult with someone who has gone before you in running an agency, I’m open. Go to kateahl.com and click o...
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1 year ago
12 minutes

Empowered Agency Podcast
Our first sponsorship
We recently did an in-person sponsorship at a conference. It felt like a really big risk. Here are the details and what we learned from the experience. — See full show notes for all episodes at kateahl.com. Get more Agency Tips by subscribing to the weekly newsletter. — Work with me: 1-1 Consult (1-hour) Executive Coaching
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1 year ago
16 minutes

Empowered Agency Podcast
Swim Lanes
This idea of swim lanes revolutioned my thinking of how I work in my company more so than an org chart. Not sure if you knew this but I offer 1 hour strategy calls for all types of agency owners. Let’s dig in on your business and give you 1-2 action items that move the needle forward in the next few months. Scroll below and book a call. — See full show notes for all episodes at kateahl.com. Get more Agency Tips by subscribing to the weekly newsletter. — Work with me: 1-1 Consult (...
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1 year ago
9 minutes

Empowered Agency Podcast
Investments
How do you know when it’s time to make an investment in your business? Whether it’s coaching, education, or tech here are a few things to ask yourself before you hit the buy button. Also, did you know i do 1-1 coaching? Funny story. One of my recent coaching clients asked me in September about a mastermind vs. coaching 1-1. I told her my experience and how this had impacted the growth of my business. My suggestion was to go with 1-1 coaching. She texted me the next day and said, “Why di...
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1 year ago
12 minutes

Empowered Agency Podcast
My agency travel hack
I always find sharing the little things we do in our business to be fun and exciting for others who haven’t thought of it before. This is a little track hack I’ve been doing in my business now for 4 years and it’s been fun to reap the benefits. If you haven’t grabbed my free Dream Client Playbook the scroll below in your podcast player to snag it now for free. It’s a 4-part series + PDF that will walk you through the steps I take to find my ideal clients and stop saying yes to those who...
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1 year ago
8 minutes

Empowered Agency Podcast
How AG1 is inspiring my marketing
After seeing countless ads on YouTube, Instagram and even TV i stepped back and started looking at AG1 and how they were marketing their product. It gave a me a few things to think about. If you haven’t grabbed my free Dream Client Playbook scroll below in your podcast player to snag it now for free. It’s a 4-part series + PDF that will walk you through the steps I take to find my ideal clients and stop saying yes to those who aren’t a great fit. It’s a private podcast series you can on...
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1 year ago
11 minutes

Empowered Agency Podcast
Challenging my norms
I’ve realized over the last few months that there are a lot of tactics and marketing options for my agency that I’m trying to use but i don’t know why. So instead of taking it all as truth from other marketers I’m challenging what I know and coming up with a new plan. If you haven’t grabbed my free Dream Client Playbook scroll below in your podcast player to snag it now for free. It’s a 4-part series + PDF that will walk you through the steps I take to find my ideal clients and stop say...
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1 year ago
10 minutes

Empowered Agency Podcast
My new role in my agency
For the first time I’m stepping into the lead role as marketing director of my company. It’s something I’ve avoided for a really long time but it’s time to embrace the title. Here’s what I’m doing to prepare and get my mind ready for the challenge. If you haven’t grabbed my free Dream Client Playbook the scroll below in your podcast player to snag it now for free. It’s a 4-part series + PDF that will walk you through the steps I take to find my ideal clients and stop saying yes to those...
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1 year ago
15 minutes

Empowered Agency Podcast
Overcoming Failure… An Agency Talk
This was an agency talk I gave at Agency live last October. It was probably the most vulnerable and candid I’ve been about the journey of agency ownership over 2022 and 2023. I hope what you take away today is that you’re resilient, you’re given ideas, and you’ll know when it’s time to throwin the towel. I also want to invite you to attend Agency Live hosted by my friends Tasha Booth in 2024 in New Mexico. It was a great way to connect with other agency owners, get some ideas and ...
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1 year ago
15 minutes

Empowered Agency Podcast
Planning for 2024
It’s almost a new year and people and business are in planning mode. Ready to bring the energy into a new year with hopes of it being better than the last. — See full show notes for all episodes at kateahl.com. Get more Agency Tips by subscribing to the weekly newsletter. — Work with me: 1-1 Consult (1-hour) Executive Coaching
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1 year ago
11 minutes

Empowered Agency Podcast
Team Communication systems
Here are the systems and apps that we use for communiation within our team. I’ve heard tons of different models used. What you’ll have to do is test something and figure out what does and does not work for you. — See full show notes for all episodes at kateahl.com. Get more Agency Tips by subscribing to the weekly newsletter. — Work with me: 1-1 Consult (1-hour) Executive Coaching
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1 year ago
9 minutes

Empowered Agency Podcast
How to show care/love to your team
This week I tackle a listener question from Debbie all about how to care for your team and show them that you appreciate them. Join the newsletter: kateahl.com/subscribe — See full show notes for all episodes at kateahl.com. Get more Agency Tips by subscribing to the weekly newsletter. — Work with me: 1-1 Consult (1-hour) Executive Coaching
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2 years ago
10 minutes

Empowered Agency Podcast
Effective Leadership
On a recent podcast, I was blown away by a quote that helped me think about leadership in a whole new light. Here’s my thoughts on that quote and how you can implement this philosophy into your team, regardless of the size. — See full show notes for all episodes at kateahl.com. Get more Agency Tips by subscribing to the weekly newsletter. — Work with me: 1-1 Consult (1-hour) Executive Coaching
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2 years ago
8 minutes

Empowered Agency Podcast
Letting go of clients
Sometimes you just know when it’s time to let go of a client, but honestly, it’s tough. You need the money, but you don’t want to take money from someone when it not working, so how do you let them go with honest, integrity, and amicably. We’re answering a listener question in today’s podcast. Join the newsletter: kateahl.com/subscribe — See full show notes for all episodes at kateahl.com. Get more Agency Tips by subscribing to the weekly newsletter. — Work with me: 1-1 Consult (1-hour)...
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2 years ago
5 minutes

Empowered Agency Podcast
When and how to pivot
In this interview we’re talking with one of our students about her recent pivot to adding more services and a retainer model that is helping her stay afloat during this weird economic times. Sign up for our newsletter at kateahl.com — See full show notes for all episodes at kateahl.com. Get more Agency Tips by subscribing to the weekly newsletter. — Work with me: 1-1 Consult (1-hour) Executive Coaching
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2 years ago
18 minutes

Empowered Agency Podcast
The ebbs and flows of hiring (listener question)
I asked for some ideas for the podcast in season 7 and this first response from a listener is all about the see-saw of hiring. Specifically when you’re trying to bring in more work but you need to staff up or down depending on the work. I’ll share my story of growth with team and how we look at it now almost 10 years into the agency. If you want to know when you can join Agency Pro make sure you sign up for our newsletter at kateahl.com/subscribe. — See full show notes for all episodes ...
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2 years ago
14 minutes

Empowered Agency Podcast
Taking time to pause when business is hard
In this interview I bring you an interview with one of my Agency Pro students, Jen Vazquez. I always think it’s important to tell stories of agency owners that we can be encouraged and take pieces of wisdom away for our journey from their stories. This season we’re going to take on a few different topics ranging from team, interviews with Agency Pro students, economic struggles, and where we’re going in 2024. I’d love it if you would share, pass onto friends. I have a newsletter that co...
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2 years ago
21 minutes

Empowered Agency Podcast
The Impact of Personal Life on Business
This is going to get a little personal but I think it’s important as we’re not always able to separate business and personal. Some of what we’re going through seeps into our business and it takes it on as well. A recap of my summer, growing out my grey hair, and my hesitation to show my face online. If you want to be the first to hear when my self-study Pinterest Agency Pro course opens, sign up for my newsletter at kateahl.com/subscribe. — See full show notes for all episodes at kateah...
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2 years ago
13 minutes

Empowered Agency Podcast
Does the 6-7 figure messaging motivate you?
Kicking off season 7 we’re tackling the topic of what motivates you as an agency owner when it comes to money. Is that the filter you use when you make your money decisions. Is your personal salary, company profit, or something else the number you look at. This season we’re going to take on a few different topics ranging from team, interviews with Agency Pro students, economic struggles, and where we’re going in 2024. I’d love it if you would share, pass onto friends. I have a newslette...
Show more...
2 years ago
14 minutes

Empowered Agency Podcast
I’ve lived with this tension between agency owner and digital marketer for most of my agency career. Just this last year I’ve been able to identify the tension and figure out where I land. — See full show notes for all episodes at kateahl.com. Get more Agency Tips by subscribing to the weekly newsletter. — Work with me: 1-1 Consult (1-hour) Executive Coaching