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eCom Capital Podcast
Sasha Karabut
103 episodes
4 days ago
Schedule a call to build & scale your ecommerce brand → https://www.ecomcapital.com/demo/schedule In this episode, Sasha sits down with Paul, a professional executive chef turned ecommerce entrepreneur. Paul shares his remarkable journey from launching kitchen knives targeting female foodies to finding massive success with barbecue products for male outdoor cooking enthusiasts, all while juggling a full-time chef career, job loss, and new parenthood. You'll learn: • How to systematically ...
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Business
Education,
Self-Improvement,
Health & Fitness,
Mental Health
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All content for eCom Capital Podcast is the property of Sasha Karabut and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Schedule a call to build & scale your ecommerce brand → https://www.ecomcapital.com/demo/schedule In this episode, Sasha sits down with Paul, a professional executive chef turned ecommerce entrepreneur. Paul shares his remarkable journey from launching kitchen knives targeting female foodies to finding massive success with barbecue products for male outdoor cooking enthusiasts, all while juggling a full-time chef career, job loss, and new parenthood. You'll learn: • How to systematically ...
Show more...
Business
Education,
Self-Improvement,
Health & Fitness,
Mental Health
Episodes (20/103)
eCom Capital Podcast
His Store Failed For 547 Days Until He Learned This One Strategy
Schedule a call to build & scale your ecommerce brand → https://www.ecomcapital.com/demo/schedule In this episode, Sasha sits down with Paul, a professional executive chef turned ecommerce entrepreneur. Paul shares his remarkable journey from launching kitchen knives targeting female foodies to finding massive success with barbecue products for male outdoor cooking enthusiasts, all while juggling a full-time chef career, job loss, and new parenthood. You'll learn: • How to systematically ...
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1 week ago
1 hour 9 minutes

eCom Capital Podcast
Shopify's New ChatGPT Feature Changes Everything
Schedule a call to build & scale your ecommerce brand → https://www.ecomcapital.com/demo/schedule In this episode, Sasha sits down with his co-host Hamen Bamba, ecommerce expert and media buying specialist who has spent over $30 million on advertising and generated over $120 million on Shopify platforms. They discuss the recent ChatGPT and Shopify integration announcement, revealing how AI is already driving sales for their clients and what this means for the future of e-commerce. You'l...
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2 weeks ago
36 minutes

eCom Capital Podcast
How He Scaled From $10k to $60k/Month in 120 Days (Nobody Shares This)
Schedule a call to build & scale your ecommerce brand → https://www.ecomcapital.com/demo/schedule In this episode, Sasha and Hamen sits down with Azman, an e-commerce entrepreneur who scaled his supplement business from 10K to 60K per month in just 4 months. Azman shares his incredible journey from two failed stores to building a science-backed supplement business, revealing the mindset shifts and strategic decisions that led to his 6X growth. You'll learn: • How to overcome multiple bu...
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3 weeks ago
1 hour 18 minutes

eCom Capital Podcast
The AI Trap Every eCommerce Founder Is Walking Into
Schedule a call to build & scale your ecommerce brand → https://www.ecomcapital.com/demo/schedule In this urgent episode, Sasha and his co-host Hamen Bamba dive deep into the AI revolution threatening e-commerce businesses. You'll learn: • Why AI is creating an "Ernest Hemingway moment" for e-commerce (slowly, then all at once) • The three biggest threats: platform dominance, margin compression, and content oversaturation • How to build "human-first" defenses through founder-led conte...
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1 month ago
44 minutes

eCom Capital Podcast
$0 - $170k/month Case Study: The Facebook Ads Strategy Nobody Talks About
Schedule a call to build & scale your ecommerce brand → https://www.ecomcapital.com/demo/schedule In this episode, Sasha sits down with his co-host Hamen Bamba, an ecommerce expert and media buying specialist who has spent over $30 million in ad spend and generated over $120 million in sales. They reveal an advanced cost cap strategy that helped one client scale from $0 to almost $200,000 per month in just four months, sharing the exact framework behind launching with 400 creatives and $...
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1 month ago
31 minutes

eCom Capital Podcast
How this Veteran Went From $0 to $70K/Month in 90 Days
Schedule a call to build & scale your ecommerce brand → https://www.ecomcapital.com/demo/schedule In this inspiring episode, Sasha sits down with Steve Towner, founder of Voortrekka Australia, a specialized camping gear company that's revolutionizing outdoor organization. Steve, a 20-year Australian Army veteran and former Major who served in Iraq and Afghanistan, shares his incredible journey from military logistics to e-commerce success, building a thriving business around "The Cape" -...
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1 month ago
1 hour 1 minute

eCom Capital Podcast
Alex Hormozi's Advice on Scaling Your E-commerce Brand (Find Your Bottleneck)
Schedule a Call here to build and Scale your Ecommerce Brand → https://www.ecomcapital.com/demo/schedule In this game-changing episode, co-hosts Sasha and Hamen dive deep into the biggest challenge facing e-commerce brands: achieving consistent profitability. Fresh from Alex Hormozi's exclusive workshop in Vegas, Sasha shares powerful insights on why profit is an "unnatural result" and the exact strategies needed to force profitability in your business. This episode is packed with actionabl...
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1 month ago
48 minutes

eCom Capital Podcast
Meet the Woman Making Millions selling SKINCARE PRODUCTS
Schedule a call to build & scale your ecommerce brand → https://www.ecomcapital.com/demo/schedule In this episode, Sasha sits down with Priscilla Hajiantoni, founder of the multi-million-dollar skincare brand Bangn Body, to uncover the raw truth behind building an 8-figure ecommerce empire from scratch. Priscilla shares her jaw-dropping journey of risking her entire $100,000 house deposit, losing $80,000 to a failed supplier, and still having the grit to start over—ultimately building a ...
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2 months ago
52 minutes

eCom Capital Podcast
Meet the Founder Building $100M Brand in Public (52% MoM Growth)
Schedule a Call here to build and Scale your Ecommerce Brand → https://www.ecomcapital.com/demo/schedule In this game-changing episode, Sasha sits down with Steve Chapman, the founder building a $100 million brand in public with Hiro electrolytes. Steve breaks down his entire playbook from scaling his previous company Shine to $60M+ in sales, to now building Hiro with 50% month-on-month growth and targeting their first million-dollar month. This episode is packed with actionable...
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2 months ago
58 minutes

eCom Capital Podcast
Vibe Marketing: The New Way To Grow Brands ($30M Per Year)
Schedule a Call here to build and Scale your Ecommerce Brand → https://www.ecomcapital.com/demo/schedule In this episode, Sasha sits down with Adam Linforth, founder of the iconic Australian swimwear brand Budgie Smugglers, to break down his incredible 20-year entrepreneurial journey from a backyard idea to a multi-million dollar business. Adam shares the raw truth about building a brand that breaks all the rules — from working 8 years with a full-time job before going full-time, to creatin...
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2 months ago
1 hour 11 minutes

eCom Capital Podcast
The Hidden Opportunity in Brand Communities ($10M/year Playbook)
Schedule a Call here to build and Scale your Ecommerce Brand → https://www.ecomcapital.com/demo/schedule In this game-changing episode, Sasha sits down with Vic Gigliotti, founder of Muscle Republic, to uncover the raw truth behind building an 8-figure ecommerce empire from rock bottom. Vic shares his incredible journey from concrete laborer to leading a global fitness apparel brand that ships to 50+ countries with a team of 50. This episode is packed with hard-won insights for ecommerce foun...
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2 months ago
1 hour 3 minutes

eCom Capital Podcast
9 Ecommerce Mistakes Keeping You Poor (8 Figure Founder Explains)
Schedule a Call here to build and Scale your Ecommerce Brand → https://www.ecomcapital.com/demo/schedule In this eye-opening episode, co-hosts Sasha and Hamen dive deep into the 9 deadly sins of e-commerce that have cost them hundreds of thousands of dollars in losses and painful lessons over their combined decades in the industry. This brutally honest conversation reveals the exact mistakes that can destroy your business overnight — from $5,000 ad spend disasters to PayPal account freezes ...
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2 months ago
46 minutes

eCom Capital Podcast
The NEW Way to Run Facebook Ads in 2025
Schedule a Call here to build and Scale your Ecommerce Brand → https://www.ecomcapital.com/demo/schedule In this game-changing episode, Sasha sits down with Marin Istvanic, Head of Performance at Inspire agency, to break down his exact $100+ million Meta advertising strategy that's helped scale ecommerce brands from startup to 8-figures. Marin shares the tactical playbook he's used across 8 years of media buying, revealing how creative-based targeting has replaced traditional interest targe...
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3 months ago
46 minutes

eCom Capital Podcast
THIS Is Why Your LANDING PAGES Don't Convert
Schedule a Call here to build and Scale your Ecommerce Brand → https://www.ecomcapital.com/demo/schedule In this game-changing episode, co-hosts Sasha and Hamen dive deep into the critical elements that make landing pages convert at the highest level. If you've got great ads but poor conversion rates, this episode is your solution. Sasha and Hamen break down the exact strategies they use to help e-commerce brands optimize their shop pages for maximum conversions. They share actionable insig...
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3 months ago
30 minutes

eCom Capital Podcast
THIS Is Why Your Ecommerce Stores Don't Convert (3 Fixes)
Schedule a Call here to build and Scale your Ecommerce Brand → https://www.ecomcapital.com/demo/schedule In this game-changing episode, co-hosts Sasha and Hamen team up to break down the exact 3-lever system they’ve used to help ecommerce brands go from 1–2% to 9–10% conversion rates — turning $5K–$30K/month stores into serious profit machines. This is Part 1 of a 3-part series for founders ready to stop leaving money on the table. Sasha and Hamen share hard-won insights on: • Using pricing...
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3 months ago
46 minutes

eCom Capital Podcast
Why He Says 'Never Decrease Ad Spend' (Even When Losing)
Schedule a Call here to build and Scale your Ecommerce Brand → https://www.ecomcapital.com/demo/schedule In this power-packed episode, Sasha teams up with Hamen Bamba to deliver the ultimate blueprint for growing from $10K to $100K per month. They bring in their proven track record of scaling brands rapidly through data-driven media buying strategies and systematic ad spend optimization. This isn't just theory - it's a tactical roadmap based on real case studies from their portfolio, includ...
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3 months ago
49 minutes

eCom Capital Podcast
Meet the Creative Strategist Behind Multiple 8-Figure DTC Brands
Schedule a Call here to build and Scale your Ecommerce Brand → https://www.ecomcapital.com/demo/schedule From Touring DJ to Scaling $20M+ Ecom Brands: Jamie went from global DJ to building Defiant—one of Australia's leading agencies helping 300+ DTC eCom, Saas and service based brands scale fast. In this episode, he reveals his secret to creating performance creatives that actually convert, why most ad creatives fail to scale brands past $1M, and the 3-2-2 testing method that consist...
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3 months ago
1 hour 22 minutes

eCom Capital Podcast
TikTok vs Meta: Which Platform Actually Wins in 2025?
Organic reach vs paid and controlled - In this episode, we dive into the biggest debate in digital marketing right now: should your brand go all-in on TikTok organic growth or double down on Meta’s paid ad machine? We break it all down-based on real brand results, Here’s what we cover: Why brands are selling out with zero ad spend on TikTokThe “audience gold rush” happening on TikTok right nowWhat Meta still dominates at-and why smart brands aren't leaving it behindThe creative testing short...
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4 months ago
51 minutes

eCom Capital Podcast
How To Turn A Personal Problem Into An 8-Figure Business
Schedule a Call here to build and Scale your Ecommerce Brand → https://www.ecomcapital.com/demo/schedule From Chronic Illness to 8-Figure Empire: Caleb Marshall, founder of Tropeaka, built one of Australia's fastest-growing supplement brands after doctors couldn't diagnose his mysterious illness. Starting as a tennis coach with zero business experience, he bootstrapped from his apartment to 70+ countries and major retail dominance. In this episode, he reveals his contrarian approach...
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4 months ago
1 hour 3 minutes

eCom Capital Podcast
From Roofer to Revenue Machine: How Rhys Turned Roadblocks a Growth Playbook for his brand Elev8 Workwear
In this episode, we join Sasha Karabut and Hamen Bamba as they sit down with Rhys, founder of Elev8 Workwear—a former roofer who dropped out in Year 10 and walked away from the tools just last year to go all-in on e-commerce. Now he’s in the middle of a serious growth phase—and this is the first time he’s breaking down exactly what’s worked, what hasn’t, and how he’s navigating the real challenges of scaling an e-com brand from the ground up. Together, they unpack: The tactical shifts that he...
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4 months ago
1 hour 2 minutes

eCom Capital Podcast
Schedule a call to build & scale your ecommerce brand → https://www.ecomcapital.com/demo/schedule In this episode, Sasha sits down with Paul, a professional executive chef turned ecommerce entrepreneur. Paul shares his remarkable journey from launching kitchen knives targeting female foodies to finding massive success with barbecue products for male outdoor cooking enthusiasts, all while juggling a full-time chef career, job loss, and new parenthood. You'll learn: • How to systematically ...