In this episode of the Digital Signage Today podcast Screenverse CEO David Weinfeld and Screenverse President Adam Malone, both co-founders, share insight with Digital Signage Today editor Judy Mottl on the shift of digital out of home from static signage to a fully digital, data-driven medium. The shift is being driven by technology from digital ad marketplace connections, smarter CMS systems, real-time data, to automated pricing, but also by the marketplace. The two industry leaders also di...
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