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Conversations for Research Rockstars
Research Rockstar Training & Staffing
100 episodes
2 days ago
Conversations about market research methods, analysis optimization, data quality, and anything else related to advancing the work, and careers, of Market Research & Customer Insights professionals. Topics cover a wide range of qualitative and quantitative research methods. Hosted by Kathryn Korostoff, a research pro and former college professor who has led market research teams and hands-on delivered 600+ primary research studies.
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Marketing
Education,
Business,
Courses
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All content for Conversations for Research Rockstars is the property of Research Rockstar Training & Staffing and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Conversations about market research methods, analysis optimization, data quality, and anything else related to advancing the work, and careers, of Market Research & Customer Insights professionals. Topics cover a wide range of qualitative and quantitative research methods. Hosted by Kathryn Korostoff, a research pro and former college professor who has led market research teams and hands-on delivered 600+ primary research studies.
Show more...
Marketing
Education,
Business,
Courses
Episodes (20/100)
Conversations for Research Rockstars
Too Many Questions, Too Little Time
1 month ago
7 minutes 44 seconds

Conversations for Research Rockstars
Help! I Have to Write a Survey—How Do I Pick Answer Options?
1 month ago
20 minutes 13 seconds

Conversations for Research Rockstars
The Overlooked Disconnect That Derails IDI Projects
1 month ago
11 minutes 47 seconds

Conversations for Research Rockstars
The Researcher's Guide to Spotting Red Flags in Contracts
2 months ago
11 minutes 36 seconds

Conversations for Research Rockstars
The Unsexy Blocker to AI Adoption Success
4 months ago
14 minutes 14 seconds

Conversations for Research Rockstars
Jobs to be Done as a Framework for Customer Insights
1 year ago
11 minutes 6 seconds

Conversations for Research Rockstars
What Really Drives Brand Connection? The Power of Authenticity.
1 year ago
39 minutes 3 seconds

Conversations for Research Rockstars
From Basic to Bold: AI Adoption Scenarios for Market Research & Insights Professionals
1 year ago
11 minutes 53 seconds

Conversations for Research Rockstars
Avoiding Analysis Bias in Global Research Studies
1 year ago
8 minutes 5 seconds

Conversations for Research Rockstars
Finding Authentic B2B Online Sample with Sharekh Shaikh
1 year ago
22 minutes 40 seconds

Conversations for Research Rockstars
Socializing Insights for Optimizing Impact with Kory Grushka
1 year ago
37 minutes 28 seconds

Conversations for Research Rockstars
AI & The Future of Market Research with Jim Newswanger & Kathryn Korostoff
1 year ago
41 minutes 19 seconds

Conversations for Research Rockstars
Recruiting Tactics for Ethnographic Research
2 years ago
18 minutes 58 seconds

Conversations for Research Rockstars
Are Your Market Research Data Visualizations Client Ready?
2 years ago
10 minutes 26 seconds

Conversations for Research Rockstars
Top-Line Reporting: Create with Confidence
2 years ago
8 minutes 43 seconds

Conversations for Research Rockstars
Beyond Surface-Level Insights: Practical Neuroscience Applications in Consumer Behavior Research
2 years ago
38 minutes 22 seconds

Conversations for Research Rockstars
The Enduring Appeal of Slide-style Reports in Qualitative Research
2 years ago
11 minutes 9 seconds

Conversations for Research Rockstars
Using Market Research for Thought Leadership Programs (with Lilah Raynor)
2 years ago
29 minutes 31 seconds

Conversations for Research Rockstars
Handling Contradictory and Over-Rationalized Responses in IDIs
2 years ago
12 minutes 42 seconds

Conversations for Research Rockstars
Setting Useful Objectives
2 years ago
19 minutes 51 seconds

Conversations for Research Rockstars
Conversations about market research methods, analysis optimization, data quality, and anything else related to advancing the work, and careers, of Market Research & Customer Insights professionals. Topics cover a wide range of qualitative and quantitative research methods. Hosted by Kathryn Korostoff, a research pro and former college professor who has led market research teams and hands-on delivered 600+ primary research studies.