In this conversation, Jordan Buckner, founder of Foodbevy, discusses the Foodbevy Insider Boxes, which deliver curated food and beverage products to food enthusiasts and CPG industry pros.

In this conversation, Doug Behrens, CEO of Catalina Crunch, shares the inspiring story of the brand's inception, rooted in founder Krishna Kaliannan’s personal journey with Type 1 Diabetes.

In this conversation, Lex Evan ®, founder and CEO of Lexington Bakes, discusses the growth of his brand, focusing on the wildly successful launch of his new chilled oat bars and the strategic decisions made to optimize product offerings for retail.

In this conversation, Whitney Douglas, Director of Sales at Living Alchemy, discusses the transformative power of fermentation in health supplements and its historical significance.

In this conversation, Sara Stender Delaney, founder of Sarilla Beverage, shares her journey from her roots in Vermont, to her transformative experiences in Rwanda, and what inspired her to create a non-alcoholic organic tea spritzer company.

In this conversation, Bryon White, co-founder of Yaupon Brothers, discusses the unique qualities and benefits of Yaupon, the only caffeine-containing plant native to North America.

In this conversation, Simón Sacal, CEO and co-founder of Solely, shares his journey toward building a company focused on creating healthy fruit snacks made entirely from real fruit.

In this conversation, Rona Williams, Senior Director of Strategic Innovation at Bragg Live Foods, shares insights into the company's rich legacy, innovative product development, and commitment to wellness.

In this conversation, Jason Burke, founder of New Primal, shares his journey of building a purpose-driven business from the ground up.

In this conversation, Victoria Ho tell us about her a journey into food and wellness, and how that sense of purpose drove her to launch her new Ayurvedic cooking system brand, Khalo.

Jade, the co-founder and CEO of Dr. Glitter, tell us about her innovative nutrient crystals, a unique product format that combines the fun of edible glitter with iron and gut health supplements.

Listen to 11 entrepreneurs from across the United States as they pitch their brands and products as part of the Naturally Rising pitch competition.

Cynthia Duran, founder of Xinca Foods, shares her journey of creating the first Salvadorian frozen food brand in the U.S.

In this conversation, Dr. Elizabeth Klodas, a preventive cardiologist and founder of Step One Foods, discusses the critical role of nutrition in managing heart disease and the challenges faced in integrating dietary changes into medical practice.

In this conversation, David Istier, founder and CEO of gutzy organic, shares his journey from personal health struggles to creating a successful line of gut health snacks.

In this conversation, Dan Frommer, founder and editor in chief of The New Consumer, discusses the complexities of consumer behavior, particularly in relation to food choices.

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In this conversation, Ric Scalzo, founder of Kokora, shares his journey into the world of regenerative agriculture and herbal medicine. He discusses the healing power of herbs, the principles of rest, restore, and revitalize, and the importance of living in harmony with nature. Ric emphasizes the connection between soil health and human immunity, and how Kokora aims to demonstrate the benefits of regenerative practices through its products. The conversation also touches on the future of Kokora, the role of the Ric Scalzo Institute for Botanical Research at Sonoran University in advancing herbal research, and the importance of kindness and compassion in creating a better world.   Takeaways: Ric Scalzo is the founder of Kokora, a brand focused on herbal remedies and regenerative living. Kokora grows its herbs using regenerative organic practices on their farm in Costa Rica. The healing power of herbs is rooted in nature's wisdom. Rest, restore, and revitalize are key principles of regenerative living. Ric's journey into herbal medicine began through meditation. Observing nature's wisdom is essential for learning and growth. Kokora aims to demonstrate the benefits of regenerative agriculture and lifestyle. Nutrient density and yields of herbs are significantly increased through regenerative practices. The connection between soil health and human immunity is crucial. Living in harmony with nature's cycles is vital for well-being.   Sound bites: "in naturopathic school I learned that there were three principles of healing: rest, restore, and revitalize.” "I trust and value that nature's wisdom is the highest form of wisdom." "I spent the last three years looking at traveling to these centenarian zones, these blue zones, trying to understand why these people live long and healthy lives." "You have to serve your purpose and show up in a way that really is committed to that every day.” "If we can transform the microbiome of the soil, we can get more nutrient-dense food and medicine, we can sequester carbon, we can clean up our waters, and we can really make a very broad impact the Earth." "We grow all our herbs that feed into our products through a regenerative organic practice.” “When you talk about regenerative agriculture and restoring the immunity, it has its foundation in restoring the biodiversity of our gut." "Observing nature's wisdom is essential for learning." “The more we can learn from nature and live in harmony with its cycles, the better off we'll be."   Links: Ric Scalzo on LinkedIn - https://www.linkedin.com/in/ric-scalzo-6b193217/ Kokora - https://kokoralife.com/ Kokora on Amazon - https://www.amazon.com/stores/KokoraLife/page/34539696-0079-4DDB-9860-7CD1E5228BDB Kokora on LinkedIn - https://www.linkedin.com/company/kokoralife/ Kokora on Instagram - https://www.instagram.com/kokoralife Kokora on Facebook - https://www.facebook.com/kokoraliferegenerated Kokora on YouTube - https://www.youtube.com/@KokoraLife … Brands for a Better World Episode Archive - http://brandsforabetterworld.com/ Brands for a Better World on LinkedIn - https://www.linkedin.com/company/brand-for-a-better-world/ Modern Species - https://modernspecies.com/ Modern Species on LinkedIn - https://www.linkedin.com/company/modern-species/ Gage Mitchell on LinkedIn - https://www.linkedin.com/in/gagemitchell/ … Print Magazine Design Podcasts - https://www.printmag.com/categories/printcast/ … Heritage Radio Network - https://heritageradionetwork.org/ Heritage Radio Network on LinkedIn - https://www.linkedin.com/company/heritage-radio-network/posts/ Heritage Radio Network on Facebook - https://www.facebook.com/HeritageRadioNetwork Heritage Radio Network on X - https://x.com/Heritage_Radio Heritage Radio Network on Instagram - https://www.instagram.com/heritage_radio/ Heritage Radio Network on Youtube - https://www.youtube.com/@heritage_radio   Chapters: 03:00 Introduction to Kokora and Ric Scalzo 04:17 The Journey to Herbal Medicine 07:56 Understanding Nature's Wisdom 11:33 The Principles of Regenerative Healing 14:26 The Birth of Kokora 17:08 Research and Nutrient Density in Plants 21:12 The Impact of Regenerative Agriculture 23:33 Restoring Immunity through Regenerative Practices 25:59 The Importance of Rest in Daily Life 29:46 Aligning with Nature's Rhythms 31:21 Introducing Kokora: A New Brand 32:01 The Future of Kokora's Product Line 36:05 Innovative Research and Development 39:58 The Role of the Institute 42:40 Where to Find Kokora Products 44:02 Lessons from a Long Career 47:26 Favorite Functional Foods and Recipes 51:22 Recommendations for Future Guests 52:35 Envisioning a Better World See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this conversation, Gage and Jonas discuss the innovative kitchenware product SAVWA, designed to promote water conservation by capturing and reusing gray water in households. Jonas shares his personal journey of awareness regarding water waste, the challenges faced during product and supply chain development, and the importance of sustainability in the materials design. The conversation also touches on the upcoming Kickstarter campaign for SAVWA, the vision for a future with conscious water usage, and valuable advice for aspiring entrepreneurs.   Takeaways: SAVWA aims to raise awareness about water usage in households. The average American household generates 33-40 gallons of gray water daily. Jonas's journey began with a personal need to conserve water. The design process involved multiple prototypes and material considerations. SAVWA's product is designed to be stylish and functional for everyday use. Sustainability is a core focus, with over 75% of materials being recycled. The Kickstarter campaign is crucial for funding the manufacturing process. Changing consumer habits can lead to significant water savings. Listening to feedback and being open to ideas is essential for success. The vision for SAVWA includes expanding to other water conservation solutions.   Sound bites: “So I think in total we reached out to 200 companies to talk about the idea and then to really find the process to manufacture it.” “A little bit more than 75% of the product is made from recycled materials.” "It feels good to reuse the water." “We just want to provide fun, cool, stylish solutions which people want to have in their homes and want to use in a positive way.” “Listen to other people and don't have an ego. Just do whatever it takes to make the project and the product successful."   Links: Jonas Böck on LinkedIn - https://www.linkedin.com/in/jonas-b%C3%B6ck-8861382b0/ SAVWA Kickstarter Campaign - https://www.kickstarter.com/projects/353463312/save-drinking-water-with-SAVWA SAVWA - https://www.SAVWA.de/ SAVWA on LinkedIn - https://www.linkedin.com/company/SAVWA/ SAVWA on Instagram - https://www.instagram.com/SAVWApioneers/? … Brands for a Better World Episode Archive - http://brandsforabetterworld.com/ Brands for a Better World on LinkedIn - https://www.linkedin.com/company/brand-for-a-better-world/ Modern Species - https://modernspecies.com/ Modern Species on LinkedIn - https://www.linkedin.com/company/modern-species/ Gage Mitchell on LinkedIn - https://www.linkedin.com/in/gagemitchell/ … Print Magazine Design Podcasts - https://www.printmag.com/categories/printcast/ … Heritage Radio Network - https://heritageradionetwork.org/ Heritage Radio Network on LinkedIn - https://www.linkedin.com/company/heritage-radio-network/posts/ Heritage Radio Network on Facebook - https://www.facebook.com/HeritageRadioNetwork Heritage Radio Network on X - https://x.com/Heritage_Radio Heritage Radio Network on Instagram - https://www.instagram.com/heritage_radio/ Heritage Radio Network on Youtube - https://www.youtube.com/@heritage_radio   Chapters: 03:00 Introduction to SAVWA and Water Conservation 06:02 Understanding Water Waste in Households 09:01 The Birth of an Idea: Reusing Gray Water 11:50 Cultural Perspectives on Water Usage 14:47 From Concept to Prototype: The Journey Begins 20:42 Navigating Manufacturing Challenges 24:46 Design Evolution and Product Development 33:15 Sustainable Design and Material Choices 36:40 Functional Use Cases for Water Conservation 43:50 Kickstarter Launch and Community Engagement 49:50 Vision for a Water-Conscious Future 52:26 Advice and Insights for Innovators 57:16 Innovative Sustainable Products 58:43 A Better World: Excitement for the Future See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this conversation, Rob Craven, founder of Scale Passion, shares his journey of discovering personal purpose and how it intertwines with business success. He discusses the importance of intentionality in leadership, the evolution of his company, and the significance of writing and reflection in understanding one's purpose. The dialogue emphasizes the need for personal happiness in business and the concept of work-life synergy, advocating for a life where passion and work are seamlessly integrated. Rob also touches on the challenges of navigating liminal spaces in life and business, encouraging listeners to embrace change and growth. In this conversation, Gage and Rob Craven explore the significance of rest and reflection in personal and professional growth, emphasizing the importance of purpose-driven businesses in today's economy. They discuss the evolution of capitalism from a shareholder-focused model to a more inclusive stakeholder approach, highlighting the need for businesses to integrate purpose and impact into their operations. The dialogue also touches on the challenges faced by small businesses and the potential for a shift towards regenerative business models that prioritize community and environmental well-being. Rob shares insights from his book, 'Scale Passion,' and his vision for a better world where fulfillment and purpose drive positive change.   Takeaways: Rob Craven is the founder of Scale Passion and author of a purpose-driven business blueprint. Personal purpose and business purpose should be connected for fulfillment. Rob's early life experiences shaped his values of being bold and making a difference. The journey to discovering purpose is often iterative and requires reflection. Personal happiness is crucial for business success; leaders must prioritize it. Work-life synergy is more beneficial than work-life balance. Writing helps clarify thoughts and solidify understanding of purpose. Intentional living involves making the unconscious conscious. Embracing fear can lead to meaningful growth and outcomes. Navigating liminal spaces can be challenging but is part of the journey. Rest and reflection are crucial for personal growth. Purpose-driven businesses can create significant impact. Capitalism is evolving towards a more inclusive model. 3.0 businesses often outperform 2.0 businesses. The marketplace is shifting towards sustainability and purpose. Integrating impact with business growth is essential. Small businesses need support to thrive in today's economy. Provocative dialogue can lead to meaningful conversations. A better world is one where everyone is aligned with their purpose. Energy from purpose can transform communities and businesses.   Sound Bites: "I exist to scale impact." "It's a continuous journey of becoming." “What's really fascinating is when you start getting very intentional and making the unconscious conscious, the decisions you make become glaring in whether they're aligned with purpose or not." "Go where the water wants to flow. Trust the Universe and your purpose.” “The scarier it is, the more the outcome will be meaningful." "Don't settle for a J-O-B." "I believe business is the hope for the world" "You can do impact work and grow a business and have profit.” "How do we make this transition in a way that sets us up for growth, economic prosperity and impact? And so I just want to keep banging the drum that it doesn't have to be separate."   Links: Rob Craven on LinkedIn - https://www.linkedin.com/in/robertucraven/ ScalePassion - https://scalepassion.com/ ScalePassion on LinkedIn - https://www.linkedin.com/company/scalepassion/ ScalePassion Book - https://book.scalepassion.com/#order Radiate Purpose Workbook - https://scalepassion.com/radiate-purpose … Brands for a Better World Episode Archive - http://brandsforabetterworld.com/ Brands for a Better World on LinkedIn - https://www.linkedin.com/company/brand-for-a-better-world/ Modern Species - https://modernspecies.com/ Modern Species on LinkedIn - https://www.linkedin.com/company/modern-species/ Gage Mitchell on LinkedIn - https://www.linkedin.com/in/gagemitchell/ … Print Magazine Design Podcasts - https://www.printmag.com/categories/printcast/ … Heritage Radio Network - https://heritageradionetwork.org/ Heritage Radio Network on LinkedIn - https://www.linkedin.com/company/heritage-radio-network/posts/ Heritage Radio Network on Facebook - https://www.facebook.com/HeritageRadioNetwork Heritage Radio Network on X - https://x.com/Heritage_Radio Heritage Radio Network on Instagram - https://www.instagram.com/heritage_radio/ Heritage Radio Network on Youtube - https://www.youtube.com/@heritage_radio Chapters: 03:00 - Introduction to Purpose-Driven Business 06:08 -Rob's Origin Story and Early Influences 08:52 - The Evolution of Purpose and Leadership 11:54 - Personal Happiness and Business Success 15:00 - Work-Life Synergy vs. Balance 17:49 - The Power of Writing and Reflection 20:53 - Intentional Purpose and Business Planning 23:57 - The Journey of Scale Passion 26:59 - Embracing Change and Growth 30:02 - Navigating the Liminal Space 31:02 - The Importance of Rest and Reflection 32:54 - Scaling Purpose Through Business 35:07 - The Role of Purpose-Driven Businesses 37:06 - Capitalism 2.0 vs. 3.0 39:00 - Defining Capitalism's Evolution 43:06 - The Shift Towards Regenerative Business Models 45:11 - Supporting Small Businesses and Startups 49:07 - Personal Insights and Future Directions See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.