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Boys Under The Hood
James Stephenson & Pat Kelly
50 episodes
3 months ago
It was such a pleasure to have my friend Dr Ransom Morin on the podcast this week. Ransom is the owner of Vitruvian Wellness Center in West Springfield, MA. They specialize in Wellness and Chiropractic Care. We met many years ago when Ransom joined a networking group that I was part of. We had a great conversation on topics ranging from Business Growth, Marketing, Wellness, alternative Cancer treatments, and Cars. Thank You Ransom for coming out to my office and sharing your story. ...
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Management
Business,
Entrepreneurship
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All content for Boys Under The Hood is the property of James Stephenson & Pat Kelly and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
It was such a pleasure to have my friend Dr Ransom Morin on the podcast this week. Ransom is the owner of Vitruvian Wellness Center in West Springfield, MA. They specialize in Wellness and Chiropractic Care. We met many years ago when Ransom joined a networking group that I was part of. We had a great conversation on topics ranging from Business Growth, Marketing, Wellness, alternative Cancer treatments, and Cars. Thank You Ransom for coming out to my office and sharing your story. ...
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Management
Business,
Entrepreneurship
Episodes (20/50)
Boys Under The Hood
Dr Ransom Morin | Vitruvian Wellness Center
It was such a pleasure to have my friend Dr Ransom Morin on the podcast this week. Ransom is the owner of Vitruvian Wellness Center in West Springfield, MA. They specialize in Wellness and Chiropractic Care. We met many years ago when Ransom joined a networking group that I was part of. We had a great conversation on topics ranging from Business Growth, Marketing, Wellness, alternative Cancer treatments, and Cars. Thank You Ransom for coming out to my office and sharing your story. ...
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1 year ago
1 hour 8 minutes

Boys Under The Hood
Vetting A Deal
On today's episode of Boys Under The Hood James and Pat talk their way through a potential deal that involves purchasing an existing bodyshop and real estate. Download today to learn more about what goes into creating a valuation for a business and creative ways to structure the deal. Thank you for listening! Visit our website to listen to more episodes or to ask a question. www.LotusPE.us Use this link to schedule your seat in our Bi-weekly Free Business Support Call For an entire video li...
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1 year ago
57 minutes

Boys Under The Hood
Matt Dessereau | East Village Tavern | Part 1
Part 1 | This week, James and Pat are joined by Matt Dessereau, who owns East Village Tavern in East Longmeadow, MA. With nearly 30 years in the hospitality business, Matt shares his tips on building a great work environment for his staff. In part 1 of this 2-part episode, they explore how to find, hire, train, and keep employees. James has known Matt for over 20 years, and Matt even introduced him to his wife! @evtavern | www.EastVillageTavern.com Thank you for listening! Visit our website ...
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1 year ago
18 minutes

Boys Under The Hood
Marketing | How To Get More Customers Today
On this episode of Boys Under The Hood, James and Pat talk about different forms of marketing and the reasons to use each. Then James talks about an extreme example where they weren't able to market for people. Listen now to find out why! Thank you for listening! Visit our website to listen to more episodes or to ask a question. www.LotusPE.us Use this link to schedule your seat in our Bi-weekly Free Business Support Call For an entire video library of Boys Under The Hood: Lotus Consulting...
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1 year ago
35 minutes

Boys Under The Hood
Hiring and Retaining Staff
On this episode of Boys Under the Hood, James and Pat discuss ways to hire and and retain staff. They deep dive into engagement techniques and ways to set your business up for success when hiring Thank you for listening! Visit our website to listen to more episodes or to ask a question. www.LotusPE.us Use this link to schedule your seat in our Bi-weekly Free Business Support Call For an entire video library of Boys Under The Hood: Lotus Consulting | YouTube Page Sponsored By: Lotus Consult...
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1 year ago
29 minutes

Boys Under The Hood
Tim Lanza | Client and Shop owner @LanzaAuto in Leominster, MA
In this episode of "Boys Under The Hood," we talk with Tim Lanza from Lanza Auto in Leominster, MA. Tim is a second-generation business owner running a 50-year-old auto repair shop. In his first year of working with James, he has grown the shop by over 200% while maintaining a 5 star reputation! Listen to learn more about Tim and all the hard work he's put in to achieve such amazing growth. Thank you for listening! Visit our website to listen to more episodes or to ask a question. ww...
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1 year ago
18 minutes

Boys Under The Hood
How To Ethically Make More Profit at your Auto Repair Shop
In this episode of "Boys Under The Hood," James and Pat talk about how to get your auto repair shop to make more money. Profit is the lifeblood that your business needs to allow you to reinvest back in the business to get the right people and tools needed to gain ethical and sustainable growth. James and Pat break down the three main ways to boost your shop's profits. Tune in to learn simple and effective strategies to increase your auto repair shop's income. Thank you for listening! Vi...
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1 year ago
20 minutes

Boys Under The Hood
Guest | Kevin Vaught: James's Business Mentor and Former Consulting Boss
This week's episode of "Boys Under The Hood" is a special treat. Kevin Vaught joined us. Kevin is a multi-shop owner with over 40 years of experience and a top Business Development Coach in the United States. He's also James' mentor. Many years ago, when James needed help growing his auto repair shop, he started working with Kevin, who was and still is at the top of the Auto Repair Shop Coaching Industry. Years later, Kevin recruited James to work with him at the top coaching firm in the worl...
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1 year ago
46 minutes

Boys Under The Hood
How We Started out Helping Auto Repair Shops
In this episode of "Boys Under The Hood," James and Pat talk about how they started working together. They began with a radio show on Lazer 99.3 in Springfield, MA, and then moved to a podcast. James was already running a successful auto repair shop and coaching other shops across the country. As his business grew, Pat joined to help with marketing. Listen to their story and learn how their partnership can help your auto repair shop succeed. Keywords: auto repair shop owner, auto repair shop,...
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1 year ago
28 minutes

Boys Under The Hood
Boost Your Brand: Discover the Power of Radio Marketing
In today’s episode, hosts James Stephenson and Pat Kelly explore how radio can help your brand get noticed and grow. They look at Rock 102’s smart moves and share their winning tips. Learn why radio should be part of your mix to reach more people. Show notes: (1:37) A general misconception (3:40) The power of radio and branding (5:28) People do business with people (7:30) The more 'why' questions you ask... (9:29) Radio as a marketing tool (14:05) Marketing consistently over time (15:52) Peo...
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1 year ago
21 minutes

Boys Under The Hood
Airwave Influence
In a world constantly chasing the latest digital trend, an often-underestimated player continues to make a significant impact: radio. In today’s episode, hosts James Stephenson and Pat Kelly delve into the timeless art of radio marketing and the intricate craft of storytelling. This discussion is a testament to the medium’s endurance and a guide to mastering its use in marketing strategies today. Show notes: (2:49) The importance of radio in marketing (5:26) Like a business consultant (8:27)...
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1 year ago
14 minutes

Boys Under The Hood
Secrets For Digital Marketing Mastery
As the digital landscape evolves, so must our strategies to navigate it. In this episode, hosts James Stephenson and Pat Kelly share a topic that serves as a beacon for those looking to enhance their digital marketing efforts, providing actionable tactics and insights that can be applied across various industries. From video production secrets to system development, the discussion is a treasure trove of information for anyone eager to elevate their online presence and business performance. S...
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1 year ago
18 minutes

Boys Under The Hood
Resilient Leadership: Medevac Missions to Mentorship with Bryan Miles
In today’s episode, hosts James Stephenson and guest retired Army Combat Medic Bryan Miles discuss key points about leadership and how the military and business are similar in many respects. Bryan shares his journey from a young ground medic to an E7 Platoon Sergeant, illuminating the path to purposeful leadership. Tracing Bryan’s 20-year military voyage reveals how he piloted a medevac company, flew in helicopters, dropped into scorching situations to stitch people together, and mastered the...
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1 year ago
21 minutes

Boys Under The Hood
The Art of Scaling Trades Businesses
In the world of trade businesses, growth, and innovation are often the hallmarks of success. In today's episode, hosts James Stephenson and Pat Kelly explore the dynamic strategies trade businesses can adopt to scale up, harnessing the power of strategic partnerships and AI innovations. By integrating modern tools and methodologies, trade enterprises can significantly boost their efficiency, enhance customer satisfaction, and expand their market presence. Show notes: (0:57) Hands-on service ...
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1 year ago
17 minutes

Boys Under The Hood
World Of Web Marketing
In today's episode, embarking on a digital marketing odyssey hosts James Stephenson and Pat Kelly, whose expertise lies in transforming a stagnant online presence into a thriving, dynamic platform. As the discussion unfolds, listeners are treated to a deep dive into the world of web marketing and the essential components that contribute to a compelling website, offering a treasure trove of strategies to revitalize your digital footprint, drive traffic, and captivate your audience that results...
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1 year ago
14 minutes

Boys Under The Hood
Effective Marketing Strategies
Have you ever wondered why some businesses flourish like a well-oiled machine while others sputter out? In today’s episode, hosts James Stephenson and Pat Kelly discuss how consistency, a touch of coaching, and a refusal to mess with what works keep business in peak condition—you can achieve sustainable growth and a strong market presence. It’s about cutting through the noise with a no-nonsense approach that values customer time and delivers straightforward solutions. Link mentioned: Lotus B...
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1 year ago
16 minutes

Boys Under The Hood
Time Mastery and Business Expansion Tactics Unveiled
Have you ever wondered how being on time could skyrocket your career or business to new heights? In business, time is not just a ticking clock on the wall but the heartbeat of success. In today’s episode, hosts James Stephenson and Pat Kelly delve into the significance of punctuality and the decisive role that strategic business coaching plays in propelling careers and businesses forward. As two individuals who have journeyed life as business owners, they share personal stories and lessons th...
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1 year ago
13 minutes

Boys Under The Hood
Marketing For Car Count: Q&A
Unlock the mysteries of radio advertising success as we dissect the strategy behind effective audio branding. We explore the nuanced approach of crafting brief yet frequent ads to imprint your brand's message into listeners' minds. This episode isn't about overnight success but patience and consistency. Learn how to resonate emotionally with your audience and why a relentless brand presence could be your ticket to a loyal customer base. We also discussed the importance of maintaining a custom...
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1 year ago
41 minutes

Boys Under The Hood
Fleets and Accounts Receivable: Q&A
In today’s episode, we give you a real-world perspective and bring you a case study of Bensen, an auto repair shop owner from York, PA, who mainly deals with fleet repairs. We discuss the importance of reinvesting profits, the value of vendor agreements for timely payments, and how to transition from less profitable fleet work to customer jobs. We also shared the importance of delivering top-quality services and implementing effective marketing strategies by creating a dynamic online presence...
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1 year ago
29 minutes

Boys Under The Hood
Steering Your Automotive Shop to Success: Q&A
In today’s episode, we discuss the importance of managing expenses systematically and strategically for allocating funds within a business. A crucial aspect of this is having a system in place that ensures efficiency and profitability—understanding valuable insights and strategies for automotive shop owners looking to boost their business success, emphasizing the importance of efficiency, customer experience, and the strategic use of technology, providing a roadmap for automotive business suc...
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1 year ago
53 minutes

Boys Under The Hood
It was such a pleasure to have my friend Dr Ransom Morin on the podcast this week. Ransom is the owner of Vitruvian Wellness Center in West Springfield, MA. They specialize in Wellness and Chiropractic Care. We met many years ago when Ransom joined a networking group that I was part of. We had a great conversation on topics ranging from Business Growth, Marketing, Wellness, alternative Cancer treatments, and Cars. Thank You Ransom for coming out to my office and sharing your story. ...