What happens when AI, data, and experience design collide? In this episode of the Zinnov Podcast – Business Resilience Series, Pari Natarajan sits down with Rajaram Radhakrishnan, CEO & Board member of Ciklum, to explore how Experience Engineering is reshaping enterprise growth in the age of Generative AI. With over three decades in tech leadership, Raj shares deeply personal stories of transformation — from the early days of India’s telecom revolution to building global delivery models that fuse customer insight, engineering rigor, and AI smarts. Tune in to hear:• The real ROI of AI (and why many are missing the point)• What “Experience-first” truly means, with real life case studies• How to embed AI into physical products• And what makes Ciklum’s integrated delivery model a client favorite This episode stands out not just for its strategic clarity, but for its practical optimism, and Raj’s belief that young engineers are the new agents of transformation.