Welcome to Zendesk Insights, your front-row seat to the future of customer service.
As the pace of change accelerates, we're sitting down with the leaders, disruptors, and innovators reshaping CX. From emerging tech to the latest trends transforming the industry, we bring you the insights that will keep your business moving forward.
Like and subscribe to receive new episodes as they come out. Visit https://www.zendesk.com/zendesk-insights/ for updates, bonus content, and more.
Welcome to Zendesk Insights, your front-row seat to the future of customer service.
As the pace of change accelerates, we're sitting down with the leaders, disruptors, and innovators reshaping CX. From emerging tech to the latest trends transforming the industry, we bring you the insights that will keep your business moving forward.
Like and subscribe to receive new episodes as they come out. Visit https://www.zendesk.com/zendesk-insights/ for updates, bonus content, and more.
On this episode, we’re joined by Peter Neels, Senior Director, Customer Experience Strategist of Zendesk. Peter shares his thoughts on the integration of AI within customer service realms, emphasizing the importance of a strategic, phased approach and the enhancement of both customer and agent experiences.
Key Takeaways:
(03:10) The operational impact of a phased approach to AI integration.
(03:52) Prioritizing efficiently solvable customer problems through AI.
(04:57) Evolving agent roles in an AI-enhanced environment.
(05:03) The importance of agent fulfillment and capability enhancement via AI.
(06:04) AI training tailored to mimic agent onboarding processes.
(07:50) The necessity of baby steps in AI implementation for transformative business impacts.
(13:18) Bridging the gap between technological capabilities and business readiness.
(14:50) Strategic decision-making focused on customer needs.
(16:12) Business recommendations for AI integration initiation.
(17:19) A memorable customer experience narrative with Carnival Cruise.
Resources Mentioned:
Peter Neels - https://www.linkedin.com/in/peter-neels-a48459/
CX Trends Report - https://cxtrends.zendesk.com/
Relate 2024 Event by Zendesk - https://www.zendeskrelate.com/event/819e790c-37ac-4207-bfef-ab965999c0ef/summary
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