Is hip-hop the driving force behind Black business and economic mobility? What can we glean from its innovative strategies and enterprising spirit? And how do the creative economies hip-hop has brokered affect California’s racially diverse and rapidly changing communities?
Tara DeVeaux is a brand marketer influenced by hip-hop culture and Detavio Samuels is a media executive for youth culture storytelling. They discuss hip-hop’s impact on the economy with Robeson Taj Frazier, director of the USC Annenberg Institute for Difference and Empowerment in the Arts, during the opening night of CA FWD’s 2025 California Economic Summit.
This program was co-presented by Zócalo Public Square, ASU, and California Forward (CA FWD) in partnership with Stocktonia.
Part of Zócalo’s series "California 175 — What Connects California?"
Timestamps:
00:00 - Intros
04:23 - Panel: Robeson Taj Frazier, Tara DeVeaux, Detavio Frazier
Visit www.zocalopublicsquare.org/ for more programs and essays in the series.
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Is hip-hop the driving force behind Black business and economic mobility? What can we glean from its innovative strategies and enterprising spirit? And how do the creative economies hip-hop has brokered affect California’s racially diverse and rapidly changing communities?
Tara DeVeaux is a brand marketer influenced by hip-hop culture and Detavio Samuels is a media executive for youth culture storytelling. They discuss hip-hop’s impact on the economy with Robeson Taj Frazier, director of the USC Annenberg Institute for Difference and Empowerment in the Arts, during the opening night of CA FWD’s 2025 California Economic Summit.
This program was co-presented by Zócalo Public Square, ASU, and California Forward (CA FWD) in partnership with Stocktonia.
Part of Zócalo’s series "California 175 — What Connects California?"
Timestamps:
00:00 - Intros
04:23 - Panel: Robeson Taj Frazier, Tara DeVeaux, Detavio Frazier
Visit www.zocalopublicsquare.org/ for more programs and essays in the series.
Follow Zócalo on X: x.com/thepublicsquare
Instagram: www.instagram.com/thepublicsquare/
Facebook: www.facebook.com/zocalopublicsquare
LinkedIn: www.linkedin.com/company/z-calo-public-square/
Live from the Arizona State University California Center Broadway in Los Angeles, CA: A panel of civically engaged Gen Zers and young millennials from across the political spectrum visit Zócalo to stand up and speak for themselves: progressive political digital media specialist Annie Wu Henry, youth civic engagement advocate Ava Mateo, and former Iowa State representative Joe Mitchell, moderated by Christian Paz, senior politics reporter at "Vox."
This program was co-presented with LAist 89.3, Los Angeles Local News Initiative, Boyle Heights Beat, and CalMatters, with generous support from The Eli and Edythe Broad Foundation.
Visit https://www.zocalopublicsquare.org/ to read our articles and learn about upcoming events.
Support Zócalo: https://www.zocalopublicsquare.org/support-zocalo/
Follow along on X: https://x.com/thepublicsquare
Instagram: https://www.instagram.com/thepublicsquare/
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LinkedIn: https://www.linkedin.com/company/z-calo-public-square
Zócalo Public Square
Is hip-hop the driving force behind Black business and economic mobility? What can we glean from its innovative strategies and enterprising spirit? And how do the creative economies hip-hop has brokered affect California’s racially diverse and rapidly changing communities?
Tara DeVeaux is a brand marketer influenced by hip-hop culture and Detavio Samuels is a media executive for youth culture storytelling. They discuss hip-hop’s impact on the economy with Robeson Taj Frazier, director of the USC Annenberg Institute for Difference and Empowerment in the Arts, during the opening night of CA FWD’s 2025 California Economic Summit.
This program was co-presented by Zócalo Public Square, ASU, and California Forward (CA FWD) in partnership with Stocktonia.
Part of Zócalo’s series "California 175 — What Connects California?"
Timestamps:
00:00 - Intros
04:23 - Panel: Robeson Taj Frazier, Tara DeVeaux, Detavio Frazier
Visit www.zocalopublicsquare.org/ for more programs and essays in the series.
Follow Zócalo on X: x.com/thepublicsquare
Instagram: www.instagram.com/thepublicsquare/
Facebook: www.facebook.com/zocalopublicsquare
LinkedIn: www.linkedin.com/company/z-calo-public-square/
