
Welcome to a no-nonsense guide to skincare! In this episode, Zahra Jani sits down with Niloni Shah to decode the truth behind product labels, marketing buzzwords, and why Indian consumers are often misled by terms like “chemical-free” and “toxin-free.”
From uncovering ingredient loopholes to decoding SPF numbers and revealing the truth about trending skincare products, this conversation empowers you to shop smarter and take control of your skincare journey.
If you enjoy content that breaks myths and brings clarity, don’t forget to like, share, and subscribe for more insightful conversations!
Chapters
00:00 – Intro
01:25 – Natural vs Chemical-Free Claims
03:51 – Biggest Skincare Mistake
05:08 – How to Know Your Skin Type
07:09 – Skincare Labels Explained
11:00 – 3 Things to Check on Every Product
12:09 – Skincare Scam
13:23 – What is Clean Beauty?
14:13 – Best Ingredients for Acne
16:55 – Salicylic Acid Explained
18:44 – Ingredients for Pigmentation
20:28 – Sunscreen Labels Decoded
23:26 – Active Ingredients in Skincare
28:15 – Derma Tested vs Derma Recommended
29:26 – Alcohols and Parabens
31:41 – Fragrance: Good or Bad?
33:44 – Harmful Skincare Trends
36:14 – Indian vs Korean Skincare Laws
37:57 – Why Launch The Pink Foundry?
41:29 – Words to Ban in Skincare Marketing
42:23 – Skincare Insights No One Talks About
43:37 – Thanks for watching!
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About the guest
Today’s guest is Niloni Shah, Founder of skincare brandThe Pink Foundry. She’s on a mission to decode skincare myths, bring transparency to labels, and create science-backed formulas designed especially for Indian skin.
https://www.instagram.com/thepinkfoundry?igsh=NnoyZ2ZjdnpwZGhj
https://www.instagram.com/notesbyniloni?igsh=dWcwaHV2YmhwaWNl