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You're my commsHERO
CommsHero
114 episodes
2 months ago
In this episode of the CommsHero Podcast, we’re joined by Guy Stenson, Chief Executive of Gloucester City Homes, to explore what it means to be a visible, authentic leader in today’s world. A self-confessed ‘frustrated comms professional’, Guy shares how his early passion for storytelling, from editing his school newspaper to launching a social care radio show, has shaped his leadership style across housing, health and social care. We dive into why visibility isn’t about being in ...
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Marketing
Business
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In this episode of the CommsHero Podcast, we’re joined by Guy Stenson, Chief Executive of Gloucester City Homes, to explore what it means to be a visible, authentic leader in today’s world. A self-confessed ‘frustrated comms professional’, Guy shares how his early passion for storytelling, from editing his school newspaper to launching a social care radio show, has shaped his leadership style across housing, health and social care. We dive into why visibility isn’t about being in ...
Show more...
Marketing
Business
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Don't be a magpie! With Jim Ker
You're my commsHERO
27 minutes
1 year ago
Don't be a magpie! With Jim Ker
‘Don’t be the magpie’ - how marketers need to avoid overlooking the essential elements of a plan for the sake of the quick fix. With the constant pressure to present value, busy marketing teams frequently fall victim to short term fixes leading to influences on a strategy that are subjective and poorly informed. It’s all too easy to lean on short term fixes at the expense of the essentials that make up the foundation of a good marketing strategy that will last into the long term. ...
You're my commsHERO
In this episode of the CommsHero Podcast, we’re joined by Guy Stenson, Chief Executive of Gloucester City Homes, to explore what it means to be a visible, authentic leader in today’s world. A self-confessed ‘frustrated comms professional’, Guy shares how his early passion for storytelling, from editing his school newspaper to launching a social care radio show, has shaped his leadership style across housing, health and social care. We dive into why visibility isn’t about being in ...