How professional packaging helped this founder scale faster and sell more.
In this inspiring guest episode, Kelley chats with Amy Hamilton, founder of Seventh Compass, a brand creating heartfelt affirmation decks for mothers and children. Amy shares how a full rebrand and packaging redesign became the turning point in her business—helping her products stand out online, connect with her audience, and increase visibility on platforms like Amazon.
You’ll hear how shifting from DIY to professionally-designed packaging didn’t just elevate her brand—it directly impacted sales, opened up new retail opportunities, and gave her the confidence to grow.
Highlights:
What changed after Amy invested in strategic packaging
The Amazon effect: How packaging supports e-commerce success
Behind the scenes of the rebrand and design process
Why packaging is more than a box—it’s your first impression
Ready for your packaging to actually sell your product, not just sit on the shelf looking pretty? Apply for your Packaging Pronto day at hiddenpathcreative.com/packagingpronto