If your packaging hasn’t evolved, your brand might be outgrowing it.
Your product’s grown. Has your packaging kept up? In this episode, Kelley Kempel shares six clear signs it’s time for a packaging upgrade—and how to spot them before they cost you sales. From brand misalignment and buyer confusion to stagnant growth and new channel demands, this episode helps you identify when your packaging is holding you back.
Whether you’re prepping for wholesale or noticing that “good enough” just isn’t cutting it anymore, you’ll walk away knowing when it’s time to redesign—and why it doesn’t have to be overwhelming.
Highlights:
Signs your packaging is sending the wrong message
How outdated design can stall growth and blur your brand
What buyers and customers won’t tell you—but feel instantly
How to confidently move from DIY to packaging that performs
Ready for your packaging to actually sell your product, not just sit on the shelf looking pretty? Apply for your Packaging Pronto day at hiddenpathcreative.com/packagingpronto