
Most entrepreneurs focus on strategy, sales, and systems—but ignore the hidden drivers of success: the emotional and spiritual sides of business. When these are neglected, leaders find themselves burned out, unfulfilled, and disconnected from their true purpose.
In this episode, I sit down with Dr. Norma Hollis, authenticity expert and longtime entrepreneur, to uncover how aligning with your inner voice and natural gifts can transform not only your business results but also your health, relationships, and long-term fulfillment.
The cost of misalignment: why so many high-achievers feel drained, stuck, or like they’ve “lost themselves.”
Authenticity explained: the three voices that shape your life and business—and how to bring them back into harmony.
Money vs. meaning: how entrepreneurs can separate financial pressure from purpose-driven work.
Self-talk audit: a simple exercise to rewrite the inner script that may be sabotaging your success.
The alignment test: how to check if your work actually uses your top natural gifts (and what to do if it doesn’t).
Raising the next generation differently: practical ways to help children grow up connected to their authentic selves.
Your business is more than a paycheck. It’s an extension of who you are. By learning to regulate your emotions, honor your purpose, and align spiritually with your work, you can build a business that not only pays the bills but also sustains your energy and feeds your soul.
Take the Authenticity Assessment: authenticityassessment.com
Connect with Dr. Norma: normahollis.com