Lee Caraher is the CEO of Double Forte PR & Social Media, a national agency headquartered in San Francisco, with offices in New York, Sacramento, and Los Angeles. An acclaimed communication strategist, Lee is known for her practical solutions to big problems. Her company works with some of the top consumer lifestyle, digital life, technology and wine brands in the country. Lee serves on the board of directors for the Public Relations Council, the national association for public relations agencies. Lee’s the author of Millennials & Management based on her experience with epically failing and then succeeding at retaining Millennials in her business. Her second book, The Boomerang Principle: Inspiring Lifetime Loyalty From Employees provides a practical guide to building positive, high performing workplaces. Lee has a reputation for building cohesive, high producing teams who get a lot done well and have fun at the same time. She is a straight talker who doesn't hold too many punches, although she does her best to be pleasant about it. Her big laugh and sense of humor have gotten her out of a lot of trouble. She started her career in communications in Boston and then moved to California, working with high profile and groundbreaking companies along the way. She moved to the Bay Area in 1995 to serve as the Vice President of Corporate and Consumer Communications at the $1.6 Billion SEGA of America. She then served as Executive Vice President of The Weber Group and Founder and President of Red Whistle Communications, both Interpublic companies. Lee is active in the community and currently serves on the Public Advocates Board of Governors.. Previously Lee served as vice chair of the Board of KQED Public Media, as an officer of Grace Cathedral’s Board of Trustees, Chair of the Board for Community Gatepath, Menlo College’s Board of Trustees, and was the founding Chair of the Board for the St. Paul’s Choir School. She consults with other non-profits on effective board organization and practices. To connect with Lee http://leecaraher.com/ facebook: /LeeCaraher1 twitter: @leecaraher linkedin: /leecaraher To connect with Evan Uyetake www.patreon.com/yblpc twitter: @utalkie facebook: /youngbusinessleaderpodcast instagram: @utalkie LinkedIn: /evanuyetake This podcast is sponsored by Trost Marketing www.trostmarketing.com