Welcome to a new episode of You Are So French! I’m excited to share my conversation with Ania Benhamadouche, Director of Sydney marketing agency Bistrot Media. From working in Parisian luxury with renowned brands like Louis Vuitton and Chanel to making her mark in Sydney's hospitality scene, Ania has built a career that spans continents and industries. Starting with a working holiday visa, Ania quickly made her way into the heart of Sydney's food scene, working behind the scenes with a range of restaurants—both new and established. She has developed a deep understanding of the industry and knows exactly how to connect with foodies across the city. As a French woman, Ania also developed an expertise in the French-Australian hospitality scene, understanding the subtleties of each market and the successful niche created by the crossover of both worlds.  In this episode, we dive into Ania's journey and the lessons she's learned along the way.  I hope you enjoy the conversation!   We acknowledge the Traditional Owners of Country throughout Australia and their continuing connection to land, waters and community. We pay our respects to the people, the cultures and the Elders past and present.   Bistrot Media: bistrotmedia.com Contact Ania here   Ania's recommendations for French restaurants in Sydney: Four Frogs L'Heritage   Episode guide: 03:45: Ania’s life before Australia  05:44: A Parisian life: glamour and hard work  09:36: First step: Melbourne with a working holiday visa  17:52: Next step: Sydney and looking for a sponsorship  19:10: Shifting career path  25:06: Taking over Bistrot Media  30:10: Navigating cultural differences  32:13: The French hospitality scene in Sydney  39:57: Reflecting on the Australian journey  44:05: Les Mots de la Fin   Bonne écoute !