YoStella: Build a Better Business - Inspiration for Improving Your Brand, Marketing & People
StellaPop
39 episodes
1 day ago
Send us a text The world celebrates speed, but the real edge comes from depth. We explore the gap between knowing and mastering by pairing Kaizen’s practical method with the Shokunin mindset of craft, then translate both into concrete steps leaders and teams can use right away. Instead of chasing the next shiny tactic, we show how tiny daily refinements compound into reliability, trust, and long-term advantage. We start with a clear contrast: information tourism versus residency. From Toyota...
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Send us a text The world celebrates speed, but the real edge comes from depth. We explore the gap between knowing and mastering by pairing Kaizen’s practical method with the Shokunin mindset of craft, then translate both into concrete steps leaders and teams can use right away. Instead of chasing the next shiny tactic, we show how tiny daily refinements compound into reliability, trust, and long-term advantage. We start with a clear contrast: information tourism versus residency. From Toyota...
When Popsicles Became Premium: The Business of Experience Disruption
YoStella: Build a Better Business - Inspiration for Improving Your Brand, Marketing & People
13 minutes
1 month ago
When Popsicles Became Premium: The Business of Experience Disruption
Send us a text What connects ancient Roman ice treats, a forgotten glass in 1905 Oakland, and today's premium "FroPro" popsicles? The fascinating thread of frozen innovation that transforms the ordinary into extraordinary. The humble popsicle serves as our gateway to understanding the evolution of consumer products and modern branding magic. We trace the remarkable journey of frozen treats from their exclusive beginnings as luxuries for the wealthy elite to their accidental reinvention by yo...
YoStella: Build a Better Business - Inspiration for Improving Your Brand, Marketing & People
Send us a text The world celebrates speed, but the real edge comes from depth. We explore the gap between knowing and mastering by pairing Kaizen’s practical method with the Shokunin mindset of craft, then translate both into concrete steps leaders and teams can use right away. Instead of chasing the next shiny tactic, we show how tiny daily refinements compound into reliability, trust, and long-term advantage. We start with a clear contrast: information tourism versus residency. From Toyota...
