The average concert is a tour de force for one’s sense of sound (and, if the bass is decent, one’s sense of their bones vibrating). But Anne McKinnon from The Boolean isn’t interested in “average” concerts. She wants to use XR to make concerts a sensation for all the senses. Alan: Welcome to the XR for Business Podcast with your host, Alan Smithson. Today’s guest is Anne McKinnon from The Boolean. Anne is a VR and AR consultant and writer. She is an editor and contributor to Charlie Fink’s book “Convergence.” Charlie, as you may remember, was one of the very first episodes we had. Her consulting bridges the gap between entertainment and technology. As an advisor, Anne grows and curates a community of digital artists to leverage new and emerging technologies. Anne is actively engaged in the entertainment industry at the intersection of music, arts, gaming, and tech. You can learn more about the great work that Anne and her team are doing at theboolean.io. Anne, welcome to the show. Anne: Thank you, Alan. I’m really excited to speak with you today, and also cannot wait to speak to a lot of the listeners. Alan: Yes, it’s been a while. We’ve known each other quite some time, and you do some work with VR Days and they’ve been on the show as well. And it feels like a family, like a network of people that are all just kind of coming together. So how did you get into this crazy world of technology? Anne: Actually, VR Days was one of the major events I went to and I started working in tech. And it was as a blogger and just kind of looking at how can we solve problems in VR, what can we use it for, and how can we make improvements to every aspect of our lives? And VR Days was one of the best conferences that bridged the gap between technology and arts, and also brought together everyone from military to education to healthcare, and also the creatives to drive that innovation. So that way, I guess I met some of the teams that I work with now and we’re looking at how to solve all these problems and to bring it to audiences around the world. Alan: Let’s unpack that. What are some of the problems that you’re working on solving? Anne: I want you talk a lot today about one of the projects we’re working on for almost two years, and that’s with Miro Shot. So Miro Shot is a band and we’re touring a virtual reality live concert around the world. So to kind of put in detail about what that looks like, is that the audience is physically present and the band as also physically present. And when the audience enters, they have VR headsets on and they are immersed in dreamscape visuals, and the pass-through camera’s a big part of what we do to connect the realities, and to experience music in a new way. And one of the problems that a lot of VR experiences have is how do you reach audiences around the world with live performance, and also how do you reach a large scale audience? A lot of what we’re focusing in business is how do you grow experiences from live to at home. And this is something we’re doing with the band, with up to 30 people at a time for live concert. Alan: People simultaneously in VR? Anne: Simultaneously in VR. So a lot of it is based around the concepts of gaming. So we’re really looking at VR as something that’s not contained, taking from classical genres, from theater and cinema and gaming. So everything starts in a gaming lobby. And they start the experience together and depending on where they look, they’ll be able to experience different parts of the world of the music. And they’re also because of the live performance, they’re really tied to the real world, experiencing it in a new way. Alan: Are they at home when– or is this at a physic...