In this episode, I sat down with writer, podcaster, and Substack creator David McIlroy to talk about how online writers can get paid, grow their audience, and build their personal brand.
In this value-packed episode, we cover:
How David made the shift from writer to entrepreneur (02:59)
The #1 mistake most creators make when trying to monetize their knowledge (04:29)
How to find a profitable product idea by looking at what you’re already doing in your life or business (8:46)
How David grew his Substack newsletter to 29,000+ subscribers (11:00)
Three practical rules for building your personal brand as an online writer (18:01)
The one piece of advice David has for anyone looking to get started on Substack (27:35)
Connect With David McIlroy: