The health and wellness space is expanding rapidly, and keeping up can be a challenge. Join Salt Marketing every week for the latest holistic and sustainable marketing strategies that will help your business grow. Worth Your Salt is designed to provide insight into what’s working now for wellness providers, including candid interviews with industry experts, practitioners, speakers and more! Whether you’ve been providing services for decades or you’re just getting started, Worth Your Salt delivers exactly what you need to know now.
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The health and wellness space is expanding rapidly, and keeping up can be a challenge. Join Salt Marketing every week for the latest holistic and sustainable marketing strategies that will help your business grow. Worth Your Salt is designed to provide insight into what’s working now for wellness providers, including candid interviews with industry experts, practitioners, speakers and more! Whether you’ve been providing services for decades or you’re just getting started, Worth Your Salt delivers exactly what you need to know now.
In this episode, host Jennifer Orechwa talks about the art of creating an irresistible “Hell Yes!” wellness offer with the amazing Jessica Miller, a Business Made Simple Certified Coach. If you’re in the wellness industry and feeling stuck, you know how challenging it can be to design an offer that truly connects with your clients and fuels sustainable growth. Jessica shares her proven strategies for getting out of the hustle and into a flow that not only attracts clients but also scales your business with ease. Listen in as Jessica reveals the essential shifts you need to make your wellness offer stand out, resonate - and practically sell itself!What You’ll Discover in This Episode:The must-have elements of a “Hell Yes!” offer and why they’re the key to building a thriving wellness business.How to stop selling services and start selling transformations that align perfectly with what your clients are looking for.Jessica’s top strategies for breaking through growth plateaus without adding more to your workload.Actionable steps to align your business with your ideal clients so they feel compelled to say “yes” from the start.Timecode Highlights1:21 Introduction of Jessica Miller3:31 Jessica’s Career Pivot & Discovery of a Common Problem6:31 Defining the “Hell Yes Offer” Framework10:01 Mindset Meets Business Strategy13:01 Key Symptoms of a Weak Offer in Business17:41 Shifting from Selling Services to Selling Transformations21:01 Optimizing for Profit & Scaling with a Hell Yes Offer23:41 Tactical Advice for Wellness Entrepreneurs25:31 The Practitioner Benefits of a Hell Yes Offer26:46 How to Connect with Jessica MillerHow to Create a “Hell Yes Offer” That Sells Itself (And Sets You Free)In today’s competitive health and wellness space, many practitioners are hustling harder than ever—but still struggling to see the growth they desire. If you’ve ever felt like you’re spinning your wheels, constantly chasing new clients, or simply not excited about your current offers, you’re not alone.In a recent episode of the Worth Your Salt podcast, growth strategist and coach Jessica Miller shared the secret behind transforming your business through what she calls a “Hell Yes Offer”—an irresistible offer that creates momentum, attracts ideal clients, and boosts profits.What Is a Hell Yes Offer?A Hell Yes Offer is more than just a product or service—it’s an offer packed with clarity, energy, and client-centered results. According to Jessica, many entrepreneurs fall into the trap of selling services without anchoring them to the transformation their clients really want.“People are buying your energy. They're buying the result of the thing you're selling,” says Jessica.In other words, clients don’t just want a laser treatment or a coaching session; they want glowing skin or a clear path to financial freedom. Your offer needs to speak directly to that desired transformation.Why Most Entrepreneurs Are StuckJessica shared how many capable business owners, especially in the wellness space, are stuck doing "all the things"—posting on social media, networking, refining websites—but still aren’t generating consistent income. The missing link? A compelling offer that is aligned with what they are passionate about AND what their clients truly want.Key symptoms of a weak or misaligned offer include:Plateauing or declining sales despite heavy effortFeeling like you’re constantly chasing clientsLack of excitement about what you’re currently sellingFrom Mindset to Money: Building Offers That WorkJessica’s approach combines mindset coaching with a solid business framework. Early in her coaching career, she focused on mindset but quickly noticed that clients lacked traction because their offers weren't binge-worthy.“They were selling something that nobody really wanted,” Jessica explains. “Once we shifted to creating Hell Yes Offers, businesses started to grow quickly and with ease.
Worth Your Salt
The health and wellness space is expanding rapidly, and keeping up can be a challenge. Join Salt Marketing every week for the latest holistic and sustainable marketing strategies that will help your business grow. Worth Your Salt is designed to provide insight into what’s working now for wellness providers, including candid interviews with industry experts, practitioners, speakers and more! Whether you’ve been providing services for decades or you’re just getting started, Worth Your Salt delivers exactly what you need to know now.