Redefining how we talk about work. Hosted by Rhona Pierce, Workfluencer spotlights professionals using content to grow careers, build personal brands, and shape industries. From employee creators reshaping corporate culture to entrepreneurs turning side-hustles into businesses, we explore the real stories and strategies behind blending work, creativity, and influence in today’s world.
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Redefining how we talk about work. Hosted by Rhona Pierce, Workfluencer spotlights professionals using content to grow careers, build personal brands, and shape industries. From employee creators reshaping corporate culture to entrepreneurs turning side-hustles into businesses, we explore the real stories and strategies behind blending work, creativity, and influence in today’s world.
How to Build Your Personal Brand Authentically in Today’s Job Market with guest host Brooke Wheeler
Workfluencer
42 minutes
1 month ago
How to Build Your Personal Brand Authentically in Today’s Job Market with guest host Brooke Wheeler
Building a personal brand in today’s job market isn’t about chasing viral posts—it’s about showing up authentically. In this special takeover episode, recruiter-turned-founder Brooke Wheeler flips the mic on Workfluencer creator Rhona Pierce. Together they dive into how to build your personal brand with honesty, how layoffs and career pivots can fuel reinvention, and why companies fail when they try to script employer branding.
If you’ve wondered what to share online, how vulnerable to be, or how to turn career shifts into opportunities, this conversation will give you the playbook for building an authentic personal brand that works.
You'll Learn:
How to brand yourself authentically without oversharing
Why employer branding fails when companies script employees
The simple system Rhona uses to decide what to post online
How layoffs and career pivots can fuel reinvention
Ways to turn conference moments into long-lasting content
CONNECT WITH US:
Connect With Brooke on LinkedIn: https://www.linkedin.com/in/brookewheeler/
Connect with Rhona on LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/
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personal branding, employer branding, personal brand, talent acquisition, content creation, career development, business ownership, Podcast rebrand, social media influence, career pivots, LinkedIn Strategies, authentic storytelling, career creator, linkedin personal branding, workplace storytelling, employee generated content, video content strategy, layoffs career advice, authentic content creation, recruiting careers
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Workfluencer
Redefining how we talk about work. Hosted by Rhona Pierce, Workfluencer spotlights professionals using content to grow careers, build personal brands, and shape industries. From employee creators reshaping corporate culture to entrepreneurs turning side-hustles into businesses, we explore the real stories and strategies behind blending work, creativity, and influence in today’s world.
