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Work Winning Ways
Gary Williams
24 episodes
7 months ago

Work opportunities with the right kind of clients, Winning those opportunities into the right kind of fees, Ways to retain those clients for the long-term.

This podcast is aimed at anyone who sells business to business services, whether you are an owner or Director of an SME professional/engineering consultancy or someone in a larger firm who has to win work as part of your job, this is for you.

We speak to business leaders and those ‘at the front line’ in the world of construction, engineering consultancy and law and ask them to share their experiences and ideas about what works, and what really doesn’t when growing a professional services business. We discuss strategies and tactics including how to motivate ‘reluctant’ sellers to engage in work-winning thereby unleashing a large, previously hidden salesforce.

There are some great tips and advice in areas such key client management, getting in front of target clients, structuring initial sales meetings, writing winning proposals and so much more.



Hosted on Acast. See acast.com/privacy for more information.

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Management
Technology,
Business
RSS
All content for Work Winning Ways is the property of Gary Williams and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Work opportunities with the right kind of clients, Winning those opportunities into the right kind of fees, Ways to retain those clients for the long-term.

This podcast is aimed at anyone who sells business to business services, whether you are an owner or Director of an SME professional/engineering consultancy or someone in a larger firm who has to win work as part of your job, this is for you.

We speak to business leaders and those ‘at the front line’ in the world of construction, engineering consultancy and law and ask them to share their experiences and ideas about what works, and what really doesn’t when growing a professional services business. We discuss strategies and tactics including how to motivate ‘reluctant’ sellers to engage in work-winning thereby unleashing a large, previously hidden salesforce.

There are some great tips and advice in areas such key client management, getting in front of target clients, structuring initial sales meetings, writing winning proposals and so much more.



Hosted on Acast. See acast.com/privacy for more information.

Show more...
Management
Technology,
Business
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Building Customer Experience Around Trust, Care and Value– Paul Adams
Work Winning Ways
37 minutes 56 seconds
4 years ago
Building Customer Experience Around Trust, Care and Value– Paul Adams

In this episode of Create, Convert, Retain, Gary is joined by Paul Adams of The Project Centre, a professional design consultancy, focused on civil engineering, transport planning, and landscape design for the public sector. Join the conversation about what sales skills you need in professional services and how they differ from other sales-based roles. Also, find out the difference between the tangible and intangible services.

 

KEY TAKEAWAYS

  • Professional services is all about getting repeat business. Customer care and trust are so important. It's not just a sell them as much as you can and get out of there scenario.
  • The customer experience is becoming more and more important for winning repeat business. What is the journey of your client? Are you helping them move through the process smoothly with good results?
  • It's seven times easier to get business from an existing customer than a new one and a lot cheaper too. Not just in terms of cost but in terms of time.
  • Take into account social value and meaningful social value. For example, are you giving work experience? These things can work their way back up the chain.

 

BEST MOMENTS 

‘Clients are buying into you, you need to build trust with them'

 

 

VALUABLE RESOURCES

Paul Adams on LinkedIn

 

ABOUT THE HOST 

Gary Williams has been in sales and marketing his entire career. The past 10 years have been dedicated to helping technically minded non-salespeople become skilled and confident in selling themselves and their services.

 

ABOUT THE GUEST

“Project Centre are a professional design consultancy, transport planning, civil engineering and landscape design consultancy. Most of their clients are public sector, mainly local authorities. In this interview Paul has some great insights into what works in terms of selling to public sector clients and what is vital to keep hold of them and turn them into long-term profitable relationships.”

 

CONTACT METHOD
http://linkedin.com/in/garyquestas
https://www.questas.co.uk

Instagram: @bdcoachinghub

 

 

 

 

 

 

 

 

 

 

Not everyone is a natural salesperson, Find out more on how to improve your sales HERE: https://www.thequestasacademy.com/

This show was brought to you by Progressive Media



Hosted on Acast. See acast.com/privacy for more information.

Work Winning Ways

Work opportunities with the right kind of clients, Winning those opportunities into the right kind of fees, Ways to retain those clients for the long-term.

This podcast is aimed at anyone who sells business to business services, whether you are an owner or Director of an SME professional/engineering consultancy or someone in a larger firm who has to win work as part of your job, this is for you.

We speak to business leaders and those ‘at the front line’ in the world of construction, engineering consultancy and law and ask them to share their experiences and ideas about what works, and what really doesn’t when growing a professional services business. We discuss strategies and tactics including how to motivate ‘reluctant’ sellers to engage in work-winning thereby unleashing a large, previously hidden salesforce.

There are some great tips and advice in areas such key client management, getting in front of target clients, structuring initial sales meetings, writing winning proposals and so much more.



Hosted on Acast. See acast.com/privacy for more information.