
🎙 Welcome to the Women Who Tech show!
In the 9-th episode, I sit down with Giulia Sale, FemTech coach, TEDx speaker and founder of The Art of Bragging — for an empowering conversation about confidence nature, FemTech in UK, and shaking up both startup and speaker scene.
🔹 Turn up the volume of the episode packed with bold energy and inspiration for women founders, speakers, and anyone ready to level up in their game!
🔥 We dive into:
✔️ What it really means to be a founder and own your story
✔️ The confidence gap — why it’s a societal issue and what we can do about it (see the statistics below)
✔️ Giulia’s bold mission: to help 100,000 women scale FemTech businesses by 2035
✔️ How she coaches women on every step of their startup journey — from mapping their idea to pitching it to investors
✔️ How fear of success and limiting beliefs become serious blockers
✔️ Did you know that only 2% of venture capital funding goes to women entrepreneurs?
✔️ The reality of gender bias in startup ecosystems in real-life stories — and how to flip negative-led questions asked of women founders into opportunity-driven ones
✔️ Behind the scenes of Giulia’s powerful TEDx Talk in London
✔️ Why practice is king (or queen!) for becoming a natural public speaker
One quote that stuck with me after our conversation: “My client said: I’m not a founder, founders don’t cry and fail. I said to her: really?”
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🔗 Giulia on LinkedIn
🔗 Lisa on LinkedIn
Music by Make Like a Tree
BONUS
📈 Confidence gap statistics:
→ Only 31% of women feel confident about investing, compared to 44% of men
→ Women entrepreneurs are less likely to pitch for venture capital or apply for loans due to lower confidence levels.
→ 39% of women are confident in their capabilities to start a business, while 55% of men feel the same way.
→ Despite representing 70% of FemTech founders, women-led startups consistently raise less capital than their male counterparts. This funding gap can erode confidence and create additional pressure on female founders.
→ Femtech founders frequently need to invest time in educating investors, particularly male investors, about women's health issues. This can be uncomfortable and challenging, especially when explaining intimate details of female health experiences.