Women Who Lead and Sell is the go-to podcast for women who are deep in the world of business and ready to scale to seven figures—without getting stuck in the grind. If you're looking to systemise your sales so you can grow sustainably and free yourself up to focus on what truly drives you, this is for you.
We share a proven system and interview powerhouse women who have built and scaled seven-figure businesses, uncovering their strategies, challenges, and real, unfiltered journeys. No fluff, just actionable insights and the truth behind what it takes to grow and lead with impact.
Our mission? To help create 1000 seven-figure businesswomen in the next three years. We’re on this journey too, and we’ll be sharing our wins, lessons, and everything in between. Let’s lead, sell, and build something extraordinary—together.
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Women Who Lead and Sell is the go-to podcast for women who are deep in the world of business and ready to scale to seven figures—without getting stuck in the grind. If you're looking to systemise your sales so you can grow sustainably and free yourself up to focus on what truly drives you, this is for you.
We share a proven system and interview powerhouse women who have built and scaled seven-figure businesses, uncovering their strategies, challenges, and real, unfiltered journeys. No fluff, just actionable insights and the truth behind what it takes to grow and lead with impact.
Our mission? To help create 1000 seven-figure businesswomen in the next three years. We’re on this journey too, and we’ll be sharing our wins, lessons, and everything in between. Let’s lead, sell, and build something extraordinary—together.
Creating Impactful YouTube Content with Kally Volonaki
Women Who Lead & Sell
1 hour 1 minute
2 months ago
Creating Impactful YouTube Content with Kally Volonaki
Aliya & Kelly sit down with YouTube strategist Kally Volonaki to explore what it truly takes to build content that connects. Rather than chasing video volume, Kally emphasises being laser-focused on your ideal audience understanding their needs, challenges, and aspirations.
KEY TAKEAWAYS
Quality Over Quantity: Targeted, high-value content beats mass production. Focus on your ideal audience’s needs to build loyalty.
Authenticity & Relatability: Sharing personal stories and struggles helps creators foster trust and meaningful engagement.
Future Pacing & Visualisation: Help your audience imagine their desired success to inspire action and commitment.
Balancing Value & Sales: Deliver insights that demonstrate expertise while confidently positioning your paid offers.
Audience Feedback Matters: Actively listen to comments, questions, and feedback to refine your content and strengthen community ties.
BEST MOMENTS
“You have to be very specific, laser-targeted on who your ideal customers are and really speak to them.” – Kally
“People crave the real stuff, not vulnerability for the sake of vulnerability.” – Kally
“You have to get okay with making more money, with wanting to sell.” – Kally
“When your audience feels seen, heard, and understood, they are more likely to pull out their wallet.” – Kally
EPISODE RESOURCES
https://gr.linkedin.com/in/kallyvolonaki
https://kallyvol.substack.com/
HOST SOCIALS
https://www.linkedin.com/company/women-who-lead-and-sell-consulting
https://womenwholeadandsell.com/
https://www.instagram.com/womenwholeadandsell/
Kelly Quinn
/ caremetrics
Aliya Musa
/ aliya-musa-ab209050 / aliya.musa.5
This podcast is brought to you by Disruptive Media
Women Who Lead & Sell
Women Who Lead and Sell is the go-to podcast for women who are deep in the world of business and ready to scale to seven figures—without getting stuck in the grind. If you're looking to systemise your sales so you can grow sustainably and free yourself up to focus on what truly drives you, this is for you.
We share a proven system and interview powerhouse women who have built and scaled seven-figure businesses, uncovering their strategies, challenges, and real, unfiltered journeys. No fluff, just actionable insights and the truth behind what it takes to grow and lead with impact.
Our mission? To help create 1000 seven-figure businesswomen in the next three years. We’re on this journey too, and we’ll be sharing our wins, lessons, and everything in between. Let’s lead, sell, and build something extraordinary—together.
