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Women in Product Marketing
Mary Sheehan, Sharebird
65 episodes
4 months ago
We explore the world of Product Marketing through the lens of the women who run it at some of the fastest growing technology companies in the world. Each week we sit down with Product Marketing leaders to hear their journey, lessons learned, trade secrets, and more. Hosted by Mary Sheehan, a Product Marketing leader at Adobe. Mary is passionate about instilling confidence in women who are either thinking about pursuing a career in Product Marketing or are simply looking for tangible frameworks and takeaways in their current role. Mary knows first hand and acknowledges that as a woman in leadership, it can get lonely at the top. This show will help you navigate your career and unlock your full potential in a male dominated space. Women in Product Marketing is proudly brought to you by Sharebird, the site where leading product marketing execs answer questions and share best practices.
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Marketing
Technology,
Business
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All content for Women in Product Marketing is the property of Mary Sheehan, Sharebird and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
We explore the world of Product Marketing through the lens of the women who run it at some of the fastest growing technology companies in the world. Each week we sit down with Product Marketing leaders to hear their journey, lessons learned, trade secrets, and more. Hosted by Mary Sheehan, a Product Marketing leader at Adobe. Mary is passionate about instilling confidence in women who are either thinking about pursuing a career in Product Marketing or are simply looking for tangible frameworks and takeaways in their current role. Mary knows first hand and acknowledges that as a woman in leadership, it can get lonely at the top. This show will help you navigate your career and unlock your full potential in a male dominated space. Women in Product Marketing is proudly brought to you by Sharebird, the site where leading product marketing execs answer questions and share best practices.
Show more...
Marketing
Technology,
Business
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Nextdoor Head of SMB Marketing, Brianne Shally on Influencing the Product Roadmap and Consumer Product Marketing
Women in Product Marketing
36 minutes
2 years ago
Nextdoor Head of SMB Marketing, Brianne Shally on Influencing the Product Roadmap and Consumer Product Marketing

Questions covered in this episode:

 

1:26  Opening Question (Can you share a time when you failed at something and learned?)

5:16  What is your role like and what Nextdooris all about?

11:20 What is tactically that source of truth as you get data from various sources and how do you connect it all with the inputs that you're getting?

13:35 What is the way that you bring voice of customer to life at the organizations that you work for?

16:21: What kind of impact does having a strong woman leader as CEO have on the company as a whole, in your opinion?

20:51: What are good OKRs for product marketing?

24:50 How do you make the jump from a senior manager level to the director level?

29:40 What are some innovative launch activities you've done that were successful?

34:09 Rapid Fire


Want more insights from Brianne? Check out her Sharebird Profile.

Looking to connect? You can find Brianne here on LinkedIn.

Women in Product Marketing
We explore the world of Product Marketing through the lens of the women who run it at some of the fastest growing technology companies in the world. Each week we sit down with Product Marketing leaders to hear their journey, lessons learned, trade secrets, and more. Hosted by Mary Sheehan, a Product Marketing leader at Adobe. Mary is passionate about instilling confidence in women who are either thinking about pursuing a career in Product Marketing or are simply looking for tangible frameworks and takeaways in their current role. Mary knows first hand and acknowledges that as a woman in leadership, it can get lonely at the top. This show will help you navigate your career and unlock your full potential in a male dominated space. Women in Product Marketing is proudly brought to you by Sharebird, the site where leading product marketing execs answer questions and share best practices.