Before buying her familys farm near Uralla, Jess and her husband crunched the numbers and found that wool had the most exciting and financially beneficial future. They did not get into wool for emotional reasons, but because its future was the most viable of any sutiable agricultural pursuit in their part of Australia. We love Jess Webb's story because it is reflective of so many everyday women working on wool farms, she's a mum to two young children, she makes business decisions and is a representitive on three Boards including the locally run Fleece to Fashion organisation. Ticket sales for Fleece to Fashion, 10 & 11 September 2021 go on sale in June. Find out more information here.