Wise Words vol 1 ep 8: Adobe's Tom Hale on getting your platform widely adopted

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Wise Words: Lessons in Entrepreneurship & Venture Capital

Sean Wise

10 episodes

6 months ago

Interviews and best practices for the worlds of: technology, finance and entrepreneurship by nationally syndicated columnist Sean Wise. www.SeanWise.com

Business

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Interviews and best practices for the worlds of: technology, finance and entrepreneurship by nationally syndicated columnist Sean Wise. www.SeanWise.com

Business

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Wise Words vol 1 ep 8: Adobe's Tom Hale on getting your platform widely adopted

Wise Words: Lessons in Entrepreneurship & Venture Capital

31 minutes

19 years ago

Wise Words vol 1 ep 8: Adobe's Tom Hale on getting your platform widely adopted

Tom Hale, formerly of Macromedia, and now post merger, a senior VP at Adobe, talks about how to get your platform widely adopted by users globally (flash and acrobat each are on more than 88% of internet enabled desktops worldwide). This interview covers issues such as standardization, developing for end users, and viral marketing.