In this candid and insightful episode, Rabbi Avi Rabin, Shliach to West Hills, CA, reflects on twenty years of fundraising, community-building, and inner growth. What begins as a discussion about end-of-year campaigns evolves into a masterclass in fundraising mindset—how a shliach’s inner clarity, self-worth, and relationship to money determine everything. Rabbi Rabin describes how he shifted from running small one-day matching campaigns to building a strategic annual campaign—a transparent, honest system that gives donors a sense of partnership and gives the shliach stability and confidence. He explains how he learned to structure commitments, track annual budgets, and avoid the illusion of “big campaign success” that hides financial stress underneath. But the heart of the conversation lies in the internal transformations behind those systems: Confusion → Clarity: Know your real numbers so you can ask with confidence. Scarcity → Abundance: Make space in your head for bigger brachos. Guilt → Responsibility: Paying yourself properly helps your moisad thrive. Insecurity → Worthiness: Believe your work deserves to be funded. One-Off → Partnership: Cultivate long-term, recurring donors. Survival → Growth: A shliach doesn’t have to be broke—he can live with dignity and vision.  Throughout the episode, Rabbi Rabin’s mix of humor, candor, and deep emunah offers a grounded reminder that clarity is power: when a shliach knows what he needs, believes in the value of his work, and asks from a place of partnership, abundance follows naturally.   For more about the work that I do with Shluchim, check out my website: coachingbytzviki.com