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Wine and Dine Me
Reagan Prechter, Owner of Reagan Events
61 episodes
6 days ago
The Wine and Dine Me podcast is brought to you by Reagan Prechter, owner of Reagan Events, a luxury event planning and design firm based in Charleston, South Carolina. With more than 15 years of experience executing events all over the world, she’s seen a thing or two. Join Reagan weekly for her unfiltered, no-rules-attached commentary where she dives into the stories behind exceptional hospitality, the business strategies that drive success, and life’s most unforgettable moments. This podcast is unapologetically not for the basic. Follow us on instagram @reaganevents reaganevents.com
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Society & Culture
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All content for Wine and Dine Me is the property of Reagan Prechter, Owner of Reagan Events and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Wine and Dine Me podcast is brought to you by Reagan Prechter, owner of Reagan Events, a luxury event planning and design firm based in Charleston, South Carolina. With more than 15 years of experience executing events all over the world, she’s seen a thing or two. Join Reagan weekly for her unfiltered, no-rules-attached commentary where she dives into the stories behind exceptional hospitality, the business strategies that drive success, and life’s most unforgettable moments. This podcast is unapologetically not for the basic. Follow us on instagram @reaganevents reaganevents.com
Show more...
Society & Culture
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Demystifying Percentage Pricing: A Planner’s Perspective
Wine and Dine Me
16 minutes 17 seconds
1 month ago
Demystifying Percentage Pricing: A Planner’s Perspective

Percentage-based pricing can feel intimidating — for planners making the switch from flat fees and for couples trying to understand what it really means for their budget. In this episode, Reagan breaks it down with clarity and candor.
She shares why percentage pricing has always been part of her business model, why it protects both clients and planners, and how it accounts for the unexpected complexities that inevitably arise during the planning process.
From real-world comparisons (think builders, painters, and mechanics) to insights on scope, upgrades, and trust, Reagan tackles the most common fears head-on:

  • Does it incentivize planners to overspend?
  • Does it penalize couples with sophisticated taste?
  • When does a flat fee actually stem from the same math?

This is an essential listen for anyone navigating planner fees — whether you’re a couple questioning what model makes sense for your wedding, or a planner looking to confidently stand by your value.What you’ll hear in this episode:

  • Why percentage-based pricing has long been a standard in event planning.
  • The three factors that most influence a planner’s percentage.
  • How percentage protects against scope creep and unforeseen work.
  • Why comparisons to builders, painters, and mechanics matter.
  • The myth of being “penalized” for expensive taste.
  • How honesty, transparency, and trust shape the client–planner relationship.

Want more behind-the-scenes stories, trends, and inspiration?

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  • Follow us on⁠ Instagram⁠ and⁠ TikTok⁠ for behind-the-scenes moments, trending ideas, and so much more.
  • Tune in to our Wine and Dine Me Podcast on⁠ Apple Podcasts⁠ and⁠ Spotify⁠, where we explore all things weddings, life, and business.
Wine and Dine Me
The Wine and Dine Me podcast is brought to you by Reagan Prechter, owner of Reagan Events, a luxury event planning and design firm based in Charleston, South Carolina. With more than 15 years of experience executing events all over the world, she’s seen a thing or two. Join Reagan weekly for her unfiltered, no-rules-attached commentary where she dives into the stories behind exceptional hospitality, the business strategies that drive success, and life’s most unforgettable moments. This podcast is unapologetically not for the basic. Follow us on instagram @reaganevents reaganevents.com