Back in around 2016, Nicky Reeves hadn’t even seen or heard about Speckle Park cattle when she first tasted Speckle Park beef. Further research quickly evolved into a newfound passion for the breed. What better way to market their Speckle Park cattle and beef than to establish the Maffco Brewery and Distillery, incorporating Speckle Park beef into the restaurant menu. But let’s not forget their Benbullen Speckle Park stud, Benbullen Speckle Park direct beef sales arm, livestock transport business, and they also host the annual Maffco Pitmaster Barbecue Competition and Festival! To say Nicky is a busy woman really is an understatement, but direct feedback from happy customers about their experience eating Speckle Park beef spurs her on. The former livestock agent and her partner, Lashay Tricker, have built a phenomenal business that incorporates several of their family members.   This is a great story about relationships, determination to succeed, family, and a deep-seated belief in Speckle Park cattle and beef.  If you enjoy this episode, please share it among your network, and leave a review. Thanks for listening!