Your "Why" is the reason people want to do business with you. Your "How" is the technique that sets you apart. The "Yes" is your ultimate goal. This is a podcast that walks through sales skills in ways you probably haven't thought of before. Here, your old school mindset may be challenged. Red distills sales skills down to simple techniques for you and your teams to understand. If you are in sales or are leading a team, this podcast will quickly become a great way to explain complicated sales tactics in a way that can actually be implemented.