In Episode 12, Teddi and Melissa welcome Erica Severson, a multifaceted professional whose career journey has taken her from military service to modeling and eventually to marketing, branding, and social media storytelling. Originally from Milwaukee and now a decade-long Chicago resident, Erica shares her unique perspective on how fashion functions as a form of communication, whether through a military uniform or a couture gown. The conversation explores her fascinating transition from military structure to creative expression, and how her diverse background influences her approach to brand building and personal style.
The discussion delves into Erica's involvement in Chicago's vibrant fashion community and how she leveraged her skills as a former drill sergeant and private investigator into learning to observe and strategize effective social media and PR strategy for both personal and business brands. As someone who navigates both the professional marketing world and the creative fashion scene, Erica offers practical advice for listeners looking to grow their digital presence authentically. Throughout the episode, she emphasizes her mission to uplift and empower others through mentoring, networking, and building meaningful brands that create lasting impact.
Follow Teddi, Melissa, and the show on Instagram: @teddilovesfashion, @the.melissa.fierce, @getdressedfordinner
Follow Erica @elite.erica_