In this episode of Why Care?, host Nadia Nagamootoo speaks with Tarek Kamil, a serial entrepreneur and the founder of Cerkl. Tarek shares his fascinating journey, from leaving a stable career in software engineering to launching multiple tech ventures aimed at making the world a better place. They dive deep into how AI is transforming workplace communication, the importance of personalised experiences for employees, and the role of diversity, equity, and inclusion in tech. Tarek also emphasises the value of taking risks, minimising regret, and embracing discomfort to drive personal and professional growth.
Highlights:
Key Takeaways
Tarek’s journey emphasises the importance of using technology to solve meaningful problems and create value.
His focus is on making the world a better place through innovation and solving real-world challenges.
Personalising communication in workplaces through AI makes employees feel included and valued, enhancing productivity and engagement.
Embracing discomfort and minimising regret are key themes in Tarek’s entrepreneurial philosophy.
Taking risks and stepping out of your comfort zone is essential for growth, both personally and professionally.
Tarek encourages leaders to think long-term, asking themselves how AI and tech will disrupt their industries and building accordingly.
Guest BioTarek Kamil is the CEO and Founder of Cerkl, where he leads a team dedicated to transforming how organisations communicate through AI and big data. With over a decade of experience, Tarek has built platforms that leverage machine learning and behavioural analytics to personalise content delivery, ensuring that the right message reaches the right audience at the right time. His mission is to use AI to revolutionise modern communication, driving engagement, saving resources, and enhancing efficiency for organisations globally.
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