In this episode of Who Do You Think You Are? Will Garside, editor at IT Europa, talks to host Federica Monsone about how vendors can successfully enter, grow and build credibility in the European IT channel. From finding the right partners and PR agencies to avoiding common pitfalls, Will shares practical advice, hard-won lessons, and candid insights into what really works. Listen here to learn how to make your mark in Europe’s competitive tech channel landscape.
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In this episode of Who Do You Think You Are? Will Garside, editor at IT Europa, talks to host Federica Monsone about how vendors can successfully enter, grow and build credibility in the European IT channel. From finding the right partners and PR agencies to avoiding common pitfalls, Will shares practical advice, hard-won lessons, and candid insights into what really works. Listen here to learn how to make your mark in Europe’s competitive tech channel landscape.
In this episode of Who Do You Think You Are?, José Diz of Place de l'IT talks to host Federica Monsone about how the French press retains its independence from vendors, and why the sales cycle in France is longer than in the US. Listen here to learn how to create a successful media relations programme in France.
Who Do You Think You Are?
In this episode of Who Do You Think You Are? Will Garside, editor at IT Europa, talks to host Federica Monsone about how vendors can successfully enter, grow and build credibility in the European IT channel. From finding the right partners and PR agencies to avoiding common pitfalls, Will shares practical advice, hard-won lessons, and candid insights into what really works. Listen here to learn how to make your mark in Europe’s competitive tech channel landscape.