In this dynamic episode of Who Dare Go There, host Trent Knott is joined by his wife, Dana Knott, and daughter, Luci Armitstead, to walk us through the vibrant journey of Miss Lucille's, their flagship family business. Discover how a simple kettle corn machine used for high school athletics fundraising became the cornerstone of a multifaceted enterprise, encompassing an antique market, café, and expansive event venue. The Knotts share insights into the genesis and evolution of their business, underscoring the importance of family, innovation, and resilience in entrepreneurship. From the serendipitous moments of lending out popcorn samples to becoming a massive 200-vendor marketplace, the Knotts discuss the challenges and triumphs of running a family business and detail ambitious plans for expansion, including an innovative café and catering kitchen. Join us as we delve into the making of Miss Lucille’s and explore the entrepreneurial spirit that continues to drive this growing empire in Clarksville. Key Points Discussed: How the Knotts leveraged a humble popcorn machine into various business ventures The impact of family involvement and legacy in building Miss Lucille’s Navigating initial business challenges with creativity and perseverance The significance of adapting and evolving to meet customer expectations Strategies for managing multiple interconnected businesses Insights into developing a successful café and catering operation The value of detailed planning and executing bold, innovative ideas Listen to the full episode to gain unique insights into family-driven entrepreneurship and the enduring journey of Miss Lucille’s. Don’t forget to subscribe to our channel and share your thoughts in the comments below! Follow us on social media! Facebook: /whodaregotherepodcast Instagram: /whodaregotherepodcast