In this episode we discuss value proposition design, how it can be done effectively and ultimately getting you clients. We share with you our experience of why you need to "keep searching to find the truth" and "don't skip the hard yards". Time Stamp: [02:00] The tip of your spear resolves the problem in hand [06:00] Being clear about value proposition for your target market [10:25] Showing up as a person they need right now [13:10] Scouting for customers, underselling your self [16:1...
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In this episode we discuss value proposition design, how it can be done effectively and ultimately getting you clients. We share with you our experience of why you need to "keep searching to find the truth" and "don't skip the hard yards". Time Stamp: [02:00] The tip of your spear resolves the problem in hand [06:00] Being clear about value proposition for your target market [10:25] Showing up as a person they need right now [13:10] Scouting for customers, underselling your self [16:1...
The Tip of the Spear to Reach your Target Market when you start your Portfolio Career
Whistle to Work Podcast
24 minutes
4 months ago
The Tip of the Spear to Reach your Target Market when you start your Portfolio Career
In this episode we discuss target markets, who do we serve and the persona. How you prepare the tip of the spear to reach your target audience. Time Stamp: [03:00] Low hanging fruits to get to a paid market [07:40] How to make yourself easy to "buy" [11:00] Iterating and solving problems for target market [14:00] Shaping your value proposition for target market [16:00] Plan but expect to change [19:00] The tip vs the handle of your spear [22:00] Why you need to practise writing a bri...
Whistle to Work Podcast
In this episode we discuss value proposition design, how it can be done effectively and ultimately getting you clients. We share with you our experience of why you need to "keep searching to find the truth" and "don't skip the hard yards". Time Stamp: [02:00] The tip of your spear resolves the problem in hand [06:00] Being clear about value proposition for your target market [10:25] Showing up as a person they need right now [13:10] Scouting for customers, underselling your self [16:1...
