This week on The Whisker Report hosts Mary and Alex dive into the world of PR and marketing for pet businesses with a special guest, Pamela Mitchell, Editor-in-Chief of Pets+ Magazine. In this insightful episode, Pamela shares her expert take on what makes a standout pitch, the challenges editors face with generic outreach, and best practices for pet businesses looking to shine in national publications like Pets+. The conversation explores hot topics such as the role of AI in press release writing, eye-catching strategies for pitches, and how the rise of pet influencers is transforming PR and marketing. Plus, Pamela offers a glimpse into future trends in the pet industry for 2025. Whether you’re a small pet business owner or simply curious about the inner workings of pet media, this episode is packed with valuable insights and advice. Don’t miss it!

EPISODE NOTES: Purr-fect Pitches: PR Secrets for Pet Businesses with Pamela Mitchell

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