Welcome to Whisk Management, the podcast for cakers, bakers, and sweet entrepreneurs. If you’re looking to run a sweet business that makes you money, allows you to express your creative voice, and ACTUALLY brings you happiness, then you’ve come to the right place!
I’m your hostess cupcake with the mostest, Blayre Wright. I’m a Cake Designer, a trained Pastry Chef, and the owner of Flouretta Sweet, a home-based, luxury cake design studio. You may have also seen me compete on and win Season 8 of Food Network’s Halloween Baking Championship! Join me twice a month for some baking business tips and tricks, guest interviews from industry experts, and (of course) a whole lot of baking banter :) Follow along with the pod on Instagram @whiskmanagementpod.
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Welcome to Whisk Management, the podcast for cakers, bakers, and sweet entrepreneurs. If you’re looking to run a sweet business that makes you money, allows you to express your creative voice, and ACTUALLY brings you happiness, then you’ve come to the right place!
I’m your hostess cupcake with the mostest, Blayre Wright. I’m a Cake Designer, a trained Pastry Chef, and the owner of Flouretta Sweet, a home-based, luxury cake design studio. You may have also seen me compete on and win Season 8 of Food Network’s Halloween Baking Championship! Join me twice a month for some baking business tips and tricks, guest interviews from industry experts, and (of course) a whole lot of baking banter :) Follow along with the pod on Instagram @whiskmanagementpod.
S2 Ep. 2: Embracing "Failure" and Just DOING It | Crystal Arvelo of Colorful Macarons
Whisk Management
57 minutes 46 seconds
1 year ago
S2 Ep. 2: Embracing "Failure" and Just DOING It | Crystal Arvelo of Colorful Macarons
If at first you don't succeed...Learn from that shit and keep going!!!!!In today's guest episode, we get to chat with a true Macaron Princess. Crystal Arvelo is no stranger to making things work (I mean, she chose one of the hardest confections in French Pastry, taught herself how to bake them in the middle of the pandemmy, and started a business selling them locally AND Nationwide).
We're talking about:
Client transparency and the art of pivoting when things aren't working
The story of how Crystal had to close her brick and mortar shop in order to find a better location to serve her customers
How to market depending on your own unique business model
Not being afraid to just START, but also being smart about business choices and how to learn from your failures and mistakes (hint: failure isn't bad!)
Stay up-to-date with Crystal and the exciting future of Colorful Macarons:Follow them on InstagramFollow them on Facebook Check out their WebsiteStay up to date with the pod!Follow WMPod on Instagram or visit the podcast websiteFollow Blayre on Instagram or check out the Flouretta Sweet WebsiteJoin the Whisktakers Society!
Whisk Management
Welcome to Whisk Management, the podcast for cakers, bakers, and sweet entrepreneurs. If you’re looking to run a sweet business that makes you money, allows you to express your creative voice, and ACTUALLY brings you happiness, then you’ve come to the right place!
I’m your hostess cupcake with the mostest, Blayre Wright. I’m a Cake Designer, a trained Pastry Chef, and the owner of Flouretta Sweet, a home-based, luxury cake design studio. You may have also seen me compete on and win Season 8 of Food Network’s Halloween Baking Championship! Join me twice a month for some baking business tips and tricks, guest interviews from industry experts, and (of course) a whole lot of baking banter :) Follow along with the pod on Instagram @whiskmanagementpod.
