In this conversation, Freddie speaks to Joe Worley about his experiences running Westival, a Welsh boutique music festival based in Pembrokeshire, Wales.

Joe has worked tirelessly to create an inclusive, intimate festival that combines world-class music with a really great energy. It doesn't get harder than running a camping festival in the middle of nowhere, in terms of marketing, operations etc. it's tough! Tune in to hear more about how Joe has overcome many hurdles to make Westival into such a success, with genre-blending line-ups that nourish emerging artists whilst also hosting bigger live acts and DJs.