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What's Working Now: a SaaS Marketing Podcast
Hosted by Laura MacPherson
18 episodes
1 month ago
Learn what’s working for SaaS marketers today. Get a behind-the-scenes look at the strategies and tactics top names in SaaS are using to boost their performance.
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Marketing
Business
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All content for What's Working Now: a SaaS Marketing Podcast is the property of Hosted by Laura MacPherson and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Learn what’s working for SaaS marketers today. Get a behind-the-scenes look at the strategies and tactics top names in SaaS are using to boost their performance.
Show more...
Marketing
Business
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App Marketing Opportunities with Eryn Lueders
What's Working Now: a SaaS Marketing Podcast
20 minutes 21 seconds
3 years ago
App Marketing Opportunities with Eryn Lueders

Many SaaS companies offer a mobile app version of their product, which comes with an excellent opportunity for marketing. App marketing has its own set of challenges, however, and today I’m excited to bring you Eryn Lueders, Senior Growth Manager of Safesite, to talk about how her team at Safesite has optimized app marketing for exceptional results.

✨ Transcript with Key Takeaways

Mentioned in the show:

✨ Check out Safesite

✨ Connect with Eryn on LinkedIn

What's Working Now: a SaaS Marketing Podcast
Learn what’s working for SaaS marketers today. Get a behind-the-scenes look at the strategies and tactics top names in SaaS are using to boost their performance.