My conversation today is with the incredible Tracey Madigan, media training expert and director of the 15 Minutes Group in Washington, D.C.
Our connection was instant, that rare feeling when you know you've found someone whose energy and approach are similar to your own and their story resonates deeply.
Listen as Tracey shares her remarkable journey, from a career in Canadian journalism to navigating the dynamic landscape of Washington, D.C. as her husband became a White House correspondent.
We explore the unexpected turns that led her from a pivotal role as an executive producer for a business show in D.C to her current role as Senior Partner with the 15 Minutes Group.
What especially stands out about Tracey is her passion for helping brilliant minds communicate effectively. She shares invaluable insights based on media training, emphasizing the art of concise, impactful communication.
The anecdotes she provides-like helping a caterer deliver a compelling talk on food waste when the caterer had hoped to know more about the topic before presenting-showcase her unique approach in helping clients eliminate self-doubt and foster authentic connections.
Tracey and I also delve into the broader impact of media training beyond interviews, discussing how these skills resonate in negotiations, interpersonal relationships, and everyday professional communication.
Tracey's ability to uncover patterns and provide small, impactful tools for improvement is truly transformative, and we also explore the challenges of returning to in-person communication post-pandemic. Tracey's expertise proves invaluable as we discuss the universal benefits of effective communication honed through media training, and the impact this training can have in both business and our personal lives.
Tune in to this enlightening conversation with someone whose passion simply glows. Whether you're an entrepreneur, communicator, or simply someone looking for inspiration, you're in for a treat as Tracey and I uncover what's next now!
Episode Highlights: [1:30] - Tracey shares having embarked from Canadian journalism to CBC and how she navigated unexpected shifts in Washington, D.C.[4:24] - After CBC Montreal, Tracey produced a business show in D.C., leading to media passion pursuits.[7:01] - Meeting brilliant individuals, including researchers and authors, Tracey assists in packaging their content for effective communication.[8:44] - Emphasizing clarity as kindness, Tracey helps individuals express themselves while maintaining authenticity.
[10:12] - When speaking to students, teachers focus on what's received, ensuring clarity, and similarly, presenters should prioritize audience understanding to reduce nerves.
[12:03] - Tracey argues that emotionally mapping your talk engages the audience, allowing authentic expression and enhancing connection.
[14:24] - Tracey shares a story of someone acknowledging her audience's expertise, overcoming speaking nerves.
[16:41] - Tracey shares how years as a TV and radio journalist taught her how to guide interviews.
[19:39] - People often share communication hurdles, stemming from past experiences or fear of judgment, but coaching can address these barriers.
[21:37] - Media training's skills extend beyond journalism, benefiting negotiations, relationships, and professional communication.
[22:58] - What’s next now for Tracey?
Links & Resources:
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