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What's Broken in GTM and How to Fix It
Louis Fernandes and Simon Daniels
34 episodes
10 hours ago
Episode 34 - Sales Methodologies pt7 - Dinner Party Discussion Welcome to What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together with occasional guests, we explore the challenges that face go-to-market leaders in SaaS scale-up businesses and suggest solutions to common issues. This week we bring our sales methodologies series to a close with a fantastic dinner party discussion when we're joined by Ambre Jeanneau, Ian Truscott and Helen Sutton. Here’...
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Marketing
Business
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Episode 34 - Sales Methodologies pt7 - Dinner Party Discussion Welcome to What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together with occasional guests, we explore the challenges that face go-to-market leaders in SaaS scale-up businesses and suggest solutions to common issues. This week we bring our sales methodologies series to a close with a fantastic dinner party discussion when we're joined by Ambre Jeanneau, Ian Truscott and Helen Sutton. Here’...
Show more...
Marketing
Business
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Sales Methodologies pt2 – SPIN Selling
What's Broken in GTM and How to Fix It
31 minutes
1 month ago
Sales Methodologies pt2 – SPIN Selling
Episode 27: Sales Methodologies pt2 – SPIN Selling. Welcome What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together with occasional guests, we explore the challenges that face go-to-market leaders in SaaS scale-up businesses and suggest solutions to common issues. This week we are looking at the first model in our new topic arc focusing on sales methodologies, starting with SPIN Selling. Here’s the TL;DL (“ Too Long; Didn’t Listen)”) in case you don’...
What's Broken in GTM and How to Fix It
Episode 34 - Sales Methodologies pt7 - Dinner Party Discussion Welcome to What's Broken in GTM and How to Fix It with Louis Fernandes and Simon Daniels. Each week, together with occasional guests, we explore the challenges that face go-to-market leaders in SaaS scale-up businesses and suggest solutions to common issues. This week we bring our sales methodologies series to a close with a fantastic dinner party discussion when we're joined by Ambre Jeanneau, Ian Truscott and Helen Sutton. Here’...