YOU HAVEN’T FIGURED OUT How To Get People Who Need Your Help Into Your Office… April Oury Will Tell You Why!!

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Whats Best For The Patient Is Best For Business

Jerry Durham

154 episodes

6 days ago

The podcast to help Healthcare and Physio Practice owners who want growth, scalability and financial performance in their businesses! The focus here is on connecting together all the touch points in the business to create Patient Success!

All content for Whats Best For The Patient Is Best For Business is the property of Jerry Durham and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

YOU HAVEN’T FIGURED OUT How To Get People Who Need Your Help Into Your Office… April Oury Will Tell You Why!!

Whats Best For The Patient Is Best For Business

1 hour 1 minute

2 weeks ago

YOU HAVEN’T FIGURED OUT How To Get People Who Need Your Help Into Your Office… April Oury Will Tell You Why!!

In this episode of What's Best For The Patient Is Best For Business, Jerry reconnects with a force from his past, April Oury. Once a multi-clinic physical therapy practice owner, April has successfully pivoted into the world of venture capital and angel investing. She shares her incredible journey from treating patients to funding and advising the next generation of health tech startups.

Jerry and April dive deep into the critical mindset shifts necessary for success in today's healthcare landscape. They challenge the status quo, debunking common myths that hold clinicians back, such as the belief that "healthcare is different" and that standard business principles don't apply. April brings a fresh perspective from the investor's table, explaining how her operational experience as a PT practice owner makes her a uniquely valuable asset in the venture capital space.

She also reveals how learning to play poker transformed her approach to business and investing, teaching her how often she should actually be "folding" in order to maximize her success rate.

Key Takeaways:

• Stop Fighting for Scraps: The biggest opportunity isn't in the 10% of the population currently seeking PT, but in the 90% who aren't being served. The future lies in creating new models to reach them.

• Your Value is Multi-Dimensional: Your skills as a clinician and business operator are highly valuable outside the clinic. Don't box yourself in; your expertise can be a major asset to tech companies and startups.

• Adopt an Investor Mindset: Learn to "fold" bad opportunities (like a founder with a great idea but no execution) so you can "bet" your energy and resources on the ventures and strategies with the highest potential.

• Tech is an Ally, Not an Enemy: Technology and one-to-many models are not here to replace therapists but to solve the massive therapist shortage and serve patients you would never have reached with a traditional model.

• Own the Process, Not Just the Outcome: Success comes from consistently following a proven strategy, not from fixating on every single result. Sometimes the right process leads to a short-term loss, but it wins in the long run.

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with their team!