In this episode of What Went Wrong Podcast, we are interviewing Brandon Gano. Brandon Gano is an accomplished entrepreneur and the COO of Whadif. He built his company to SEVEN figures then franchised it. Today, Brandon joins us to discuss some of the challenges he faced along his journey. He shares how he chose to from over half a million dollars and a quarter of a million invested because it didn't align with his initial mission and core values. He dives into the challenges of building a business and how challenging it was for him to balance it with spending quality time with his family. The conversation shifts to Brandon's venture into franchising and the ethical dilemmas he encountered. He reflects on his journey of prioritizing values over financial gain and how this has led him to very tough financial struggles but he never regretted it. His What Went Wrong eventually led to his What Went Right and he found the right partner to build the ethical business of his dreams.
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