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A startup founder by day, dreamer by night; our guest this week is Dhruv Dewan. He is a co-founder at Thrive. Thrive is enabling restaurants to take back control from food delivery aggregators – including not having to share revenue and owning their customer’s data. In this episode, Dhruv shares his expertise and experience with building a SaaS business in the food and beverage industry in India, his failures, challenges, and a lot more.
LinkedIn: https://www.linkedin.com/in/dhruv-dewan-3a5b8354/
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Timestamps:
00:50 - Start of Dhruv’s career in the corporate world
03:00 - HashtagLoyalty and beginning of Dhruv’s first business
08:30 - Building a SaaS business
12:41 - 5 metrics you should look at as a SaaS founder - Ideal Customer Profile, Product Market Fit, Value-Based Pricing, Monthly Revenue Run Rate, Geography
20:00 - Starting Thrive
23:03 - The four verticals of food ordering - Marketplace, Infrastructure, Logistics, Payments
25:43 - Challenges in a competitive market such as an India
28:58 - Co-founder accountability and how to resolve for entrepreneurs
32:00 - OKRs and how to measure key metrics
35:00 - Pivoting to a different geographical location with your business
*37:50 - Advice for college students on what should they work on
42:35 - Corporate world and starting a business
45:19 - Top 3
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