In this episode of “What If? So What?” Jim Hertzfeld sits down with Stefaan Verhulst, Chief Research and Development Officer at The GovLab, to explore why it’s time for organizations to stop treating data as a private asset and start treating it as infrastructure for innovation. Stefaan believes that the future of digital transformation depends on how we organize, govern, and share data across sectors. He discusses how data collaboratives are helping companies and governments tackle com...
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In this episode of “What If? So What?” Jim Hertzfeld sits down with Stefaan Verhulst, Chief Research and Development Officer at The GovLab, to explore why it’s time for organizations to stop treating data as a private asset and start treating it as infrastructure for innovation. Stefaan believes that the future of digital transformation depends on how we organize, govern, and share data across sectors. He discusses how data collaboratives are helping companies and governments tackle com...
What if Your Job Isn’t Done Until the Customer’s Job Is Done? An Interview With Sunbelt's Ron Gaines
What If? So What?
20 minutes
1 year ago
What if Your Job Isn’t Done Until the Customer’s Job Is Done? An Interview With Sunbelt's Ron Gaines
| In this episode, Ron Gaines, senior manager of marketing technology and analytics at Sunbelt Rentals, joins the show to discuss the evolving landscape of equipment rentals and the critical role digital transformation plays in it. Ron shares insights into how Sunbelt Rentals is adapting to meet changing customer expectations, the importance of value communication, and the challenges of integrating digital tools with traditional sales tactics. He also offers valuable advice on sta...
What If? So What?
In this episode of “What If? So What?” Jim Hertzfeld sits down with Stefaan Verhulst, Chief Research and Development Officer at The GovLab, to explore why it’s time for organizations to stop treating data as a private asset and start treating it as infrastructure for innovation. Stefaan believes that the future of digital transformation depends on how we organize, govern, and share data across sectors. He discusses how data collaboratives are helping companies and governments tackle com...
