🎧 What Happens in Marketing Podcast – Episode Featuring Chad Reelfs of Crimtan 🎙️ Episode Introduction In this episode of What Happens in Marketing, hosts Ben Laifsky and Jeremy Kadoich sit down with Chad Reelfs, U.S. lead at Crimtan, a UK-based programmatic advertising company that’s reshaping how brands think about omnichannel marketing. Chad shares his journey from pioneering behavioral targeting with Sojern to leading Crimtan’s rapid U.S. expansion, all while staying rooted in transparenc...
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🎧 What Happens in Marketing Podcast – Episode Featuring Chad Reelfs of Crimtan 🎙️ Episode Introduction In this episode of What Happens in Marketing, hosts Ben Laifsky and Jeremy Kadoich sit down with Chad Reelfs, U.S. lead at Crimtan, a UK-based programmatic advertising company that’s reshaping how brands think about omnichannel marketing. Chad shares his journey from pioneering behavioral targeting with Sojern to leading Crimtan’s rapid U.S. expansion, all while staying rooted in transparenc...
What Happens in Marketing Ep 2: Employment Branding into the Future
What Happens in Marketing
38 minutes
3 years ago
What Happens in Marketing Ep 2: Employment Branding into the Future
Join us as we dive into the world of employment branding. Joined by digital recruitment expert Lynn Ingham of Digital Talent Guide, we discuss the nuances of employment branding versus standard branding. Listen in to hear tips on creating your employment brand with intent, setting goals for employee and prospective employee experience, and refining your processes to meet these goals. We give examples of who is doing it right in this space with bullet points how to learn from t...
What Happens in Marketing
🎧 What Happens in Marketing Podcast – Episode Featuring Chad Reelfs of Crimtan 🎙️ Episode Introduction In this episode of What Happens in Marketing, hosts Ben Laifsky and Jeremy Kadoich sit down with Chad Reelfs, U.S. lead at Crimtan, a UK-based programmatic advertising company that’s reshaping how brands think about omnichannel marketing. Chad shares his journey from pioneering behavioral targeting with Sojern to leading Crimtan’s rapid U.S. expansion, all while staying rooted in transparenc...
